Inside Retail

OCTOBER 27, 2022

Fast-growing British beauty brand Trinny London has come a long way since launching online five years ago. The brand’s expansion into skincare earlier this year was a resounding success, with the new vertical already accounting for 30 per cent of annual revenue, which is said to be in excess of £50 million ($89 million).

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Inside Retail

NOVEMBER 25, 2021

British beauty brand Lush made headlines this week over its decision to quit posting on four of the most popular social media platforms in the Western world – Facebook, Instagram, TikTok and Snapchat. . While the move is expected to cost the company £10 million ($18.5 IR: Do you anticipate this decision will impact your sales?

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Inside Retail

MARCH 3, 2024

However, even though Black women, and the BIPOC community more broadly, are the largest driver of sales across multiple beauty product categories, they are often the least represented in the multibillion-dollar industry. per cent of total beauty industry ventures. per cent of total beauty industry ventures.

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Retail TouchPoints

FEBRUARY 4, 2021

With sales down due to the pandemic, companies cut expenses, including advertising spend. One of the more interesting trends we’ve seen this past year is that, unlike younger consumers who embraced ecommerce for its convenience, older consumers have adopted ecommerce during the pandemic primarily for health and safety reasons,” said Kelly.

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Inside Retail

FEBRUARY 7, 2022

Beauty’s first unicorn, a digital pioneer, the first Millennial-focused brand…five years ago, these were all buzzwords associated with the beauty lifestyle brand Glossier. The brand began as a spinoff from founder Emily Weiss’s notable beauty blog ‘Into The Gloss’. More than 30 products later and with a valuation of US$1.8

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Retail TouchPoints

JANUARY 3, 2023

The firm points to two categories that will have the biggest influence worldwide: food and beverage, and beauty and personal care. Instead of supplements that sit in bottles in your medicine cabinet, our belief is that health should be readily available in your pocket,” Yoshimura said in an interview with Retail TouchPoints.

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Retail TouchPoints

MAY 6, 2021

The opportunity to use these channels to share relevant, engaging and entertaining content is clear, but brands and their content creator partners are struggling with social networks culling content that doesn’t fit standard definitions of beauty and health.

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Retail TouchPoints

AUGUST 23, 2022

Prior to her current role as VP of Data Analytics & Customer Insights at Amyris , a biology company in the clean beauty, health and wellness and flavors/fragrances markets, she held ecommerce and digital marketing roles at brands like Coca-Cola and Unilever.

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Inside Retail

JULY 7, 2021

But the industry is increasingly under scrutiny, due to the impact content can have on the mental health of young people, with many influencers criticised for misleading consumers about products and their appearance through the use of editing tools. billion this year, up from US$9.7

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Inside Retail

JANUARY 12, 2023

Apparel, beauty, health and wellness were the biggest beneficiaries at that time. Obviously advertisements include ‘shop now’ buttons, and shopping tags allow brands and retailers to tag products in their stories and posts. TikTok’s Hashtag Challenge Plus enables users to shop for products associated with a sponsored hashtag.

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Retail TouchPoints

AUGUST 7, 2023

Europe should continue to be a strategically important region for Wish as our European customer base accounted for nearly half of the core marketplace revenue in Q2,” said Yan. While Wish doesn’t share GMV breakdowns by category, Liu said that these four categories account for more than 50% of GMV on the platform.

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Inside Retail

AUGUST 11, 2024

Compared to other platforms, it places greater importance on the quality of text and images and adopts a strict policy towards advertisements, plagiarism, and low-quality content. The community has over 80 million users that actively contribute to the platform, with user-generated content (UGC) accounting for 90 per cent of posts.

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Retail TouchPoints

SEPTEMBER 8, 2020

Since its inception in 2017, Olivela has had philanthropy in its DNA: 20% of all sales are donated to causes that the brand and its customers care about — from girls’ education and women’s empowerment to climate action, health services and more.

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Retail TouchPoints

SEPTEMBER 8, 2020

Since its inception in 2017, Olivela has had philanthropy in its DNA: 20% of all sales are donated to causes that the brand and its customers care about — from girls’ education and women’s empowerment to climate action, health services and more.

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Independent Retailer

JANUARY 21, 2025

Beauty Ads play an important role in creating an emotional connection between a brand and its customers. Properly designed beauty ads increase brand credibility, increase awareness, and drive sales. Beauty advertising evokes feelings of confidence, inspiration, or joy. Basic principles: Emotions. Visual perfection.

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Inside Retail

AUGUST 2, 2024

Horowitz pointed to the brand’s strawberry eau de parfum as an example of a scent that many beauty brands would assume to be of interest primarily to their female customers, but in actually, the product has a 50-50 gender split. We instead think about skincare needs and scent portfolios.”

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Inside Retail

NOVEMBER 29, 2022

Coupang goes head to head against a number of serious competitors and a phalanx of smaller ones, in fashion, general merchandise, health and beauty, and groceries. The e-commerce part is what Coupang refers to as its ‘product commerce’ division, which accounts for all but a few per cent of its revenues.

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Inside Retail

FEBRUARY 20, 2023

Vitamin company JSHealth claims it has entered court proceedings against Australian Health Vitality, the owner of retail competitor Life Botanics. Can’t hide behind your social media account and PR Team now… it’s gonna be public!!! The litigation came to light due to social media posts from both companies.

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365 Retail

NOVEMBER 25, 2021

It is not enough for companies to just stop placing paid advertising; people and their time are the currency of these channels and we do not want our content to be used by hidden algorithms designed to hold people captive on a channel.”. Now is the right time to find better ways to connect without putting our customers in harm’s way. “It

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Inside Retail

AUGUST 9, 2023

He has seen Singaporean brands excel in nearly every category, from home goods to beauty and health and personal care. Apart from a slew of generative AI releases for its AWS customers, the company also continues to see strong demand for its advertising services.

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Rangeme

SEPTEMBER 28, 2021

Digital advertising is surging, as consumers’ media consumption and product consumption habits migrate to online. Also, they would rather buy from social media than a physical store for beauty products (89% vs 35%, respectively) and health and wellness products (42% vs 24%). Digital advertising boom time. Chain Store Age.

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Store Growers

DECEMBER 2, 2020

Most advertisers don’t pay much attention to the product titles that show up on Google Shopping. In this article, I’ll show you what the best advertisers are doing when it comes to product titles, and I’ll show you exactly how to apply these findings to your product titles. Last Updated on December 2, 2020. Grab it here!

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Independent Retailer

DECEMBER 9, 2022

In order to complete your registration, make sure you have access to: Bank account number and bank routing number. Once you register as an Amazon seller, you will have access to your Seller Central account. All you have to do is log in to your Amazon account to get started, and from there, you can add FBA to your account.

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Small Biz Trends

JUNE 6, 2022

These services can include anything from providing legal or accounting advice to cleaning or repairing something. You can also offer pay-per-click advertising, email marketing, and social media marketing services. Your own makeup artist service business is great if you have a knack for beauty and style. Landscaping Business.

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Wiser

DECEMBER 22, 2020

Direct-to-consumer (D2C or DTC) brands are everywhere these days: advertised on buses, pulling shoppers in on Instagram, and increasingly setting up storefronts on Main Streets around the world. Below is our ultimate guide that covers all of the considerations brands need to take into account when considering expanding their online business.

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Store Growers

JANUARY 18, 2021

People spend a ton of time on YouTube, which means more advertisers are attracted to the platform. But besides your own data, it’s often helpful to compare your metrics to benchmarks of other advertisers. But besides your own data, it’s often helpful to compare your metrics to benchmarks of other advertisers. Cost per view.

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Fashion Retail Tech

OCTOBER 15, 2019

LVMH bets on a mental health-focused streetwear label. Facebook agrees to pay advertisers $44M over inflated video stats. Abercrombie & Fitch focuses on mental health. Aspirational realness,” the Instagram cool-girl look disguises advertising as authenticity. Are ‘closet accounts’ the future of fashion journalism?

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Retail Gazette

DECEMBER 28, 2023

Smith was previously retail vice-president for North America for Estée Lauder, which also owns brands including Clinique, Bobbi Brown and Mac, and she has more than 25 years experience in beauty retail, including positions at L’Occitane, Superdrug owner AS Watson and Boots.

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Merchant Marverk

MARCH 20, 2020

Why The Beauty Industry Is Going To Be Hit Hard By Coronavirus. Worse still, many salon workers are contractors, who have to build their own business from the ground up and keep a book of clients—and many of these workers don’t have health insurance. Take a look at your bank account, your bills, and your income.

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Rangeme

DECEMBER 7, 2021

BNPL services, offered by companies like Klarna, Affirm, and Afterpay, account for 2.1% Beauty leaders want consumers spanning the full rainbow of complexions to feel welcomed and valued. Ulta Beauty to double Black-owned brands in its stores, feature more Black women in ads. Gut health. 8 Browne, Ryan. 9 Repko, Melissa.

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Rangeme

MAY 19, 2022

Digital advertising. Now more retail players – including Best Buy , Family Dollar , Instacart , Kroger , Target , and Walmart – are clamoring to offer digital ads to connect brand advertisers with shoppers in the exact moments they’re browsing and buying online. Together, these two cohorts account for 52 percent of the U.S.

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Rangeme

JANUARY 11, 2022

Especially in early 2022, retailers and brands may shift to online events for health and safety, time savings, and cost effective ways to network. E-marketplaces accounted for 62% of global online retail sales, outpacing any other channel in e-commerce. Will online product discovery still reign supreme? RangeMe Overview. Absolutely.

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Mass Relators

JANUARY 20, 2023

At his mother’s request, he applied to a local newspaper advertisement for Eckerd Corp.’s Vasos further leaned on his drug store roots by redefining Dollar General’s health and beauty offerings, transforming those categories into a destination for customers. Vasos’ career in retail began in a manner as humble as the man himself.

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Store Growers

FEBRUARY 27, 2021

The next report I look at for competitive research is the Advertising Research report. Let’s quickly review the data accuracy for this US-based advertiser: Semrush. If you’re looking into getting into a new market, it’s worth repeating the same research from 3-5 other advertisers and see if all those numbers. Traffic cost.

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Advertising Beauty and Health Planning Shopping 36

Store Growers

MAY 1, 2019

But after you’ll need to grow more deliberately: improve your website, start advertising or get serious about your email list. Rather than aiming for the average, these numbers show what great advertisers are doing. Health/Beauty. $61. Source: RJMetrics Ecommerce Growth Benchmark (2015). New versus repeat orders.

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Shopping Advertising Merchant Services Beauty and Health 51

Retail Geek

NOVEMBER 29, 2023

The discussion then turns to Amazon’s innovative advertising approach during a Friday NFL game, where shoppable ads were displayed via QR codes. On one hand, we are seeing really nice growth in areas like makeup and health and beauty, skin care.

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Inside Retail

APRIL 7, 2025

TV advertising in Australia is particularly limiting, and without access to traditional media or paid digital advertising, we have to be incredibly creative in how we reach new audiences, Lorenzato revealed. Instead of viewing advertising restrictions as a roadblock, brands have taken them on as a challenge.

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