Accessories Accounting Social Commerce 
Inside Retail
NOVEMBER 7, 2023
Smthgood is a social commerce platform that combines user-generated lookbooks with a fashion marketplace that is focused on conscious fashion brands. Celebrating sustainability With close to 70 fashion brands on the Smthgood platform, users can curate lookbooks across women’s fashion, accessories and lifestyle products.
Retail TouchPoints
JUNE 7, 2021
The increase in social media usage, combined with a tandem increase in online purchasing, proved to be the push both consumers and brands needed to move into the burgeoning realm of social commerce. Brand Content is a Key Driver in Inspiring Social Purchases. after Google, accounting for 25.2%
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Inside Retail
JANUARY 16, 2022
During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region. China continues to lead the world in social commerce. This growth was largely driven by Covid-19.
Inside Retail
OCTOBER 5, 2021
The social-commerce app matches women with a contributor sharing a similar body type who can guide them on the best styles to suit their physical characteristics. More than 83,000 women from over 100 countries have downloaded the app, with the US, Australia, and the UK accounting for 70 per cent of users.
Retail TouchPoints
JUNE 9, 2022
RTP: What challenges or pressures can social media help address in supply chains specifically? Jerutis: Brands can leverage their own social media accounts to alleviate many of the pressures that supply chain issues can bring. What unique value do influencers provide in this area?
Inside Retail
JANUARY 14, 2024
The Iconic is the latest victim of ‘credential stuffing,’ a scam that resulted in customer accounts being used to place fraudulent orders, some totaling thousands of dollars, dating back to November last year. Deep fakes were once a futuristic concept that was seen to be concerning, but more for entertainment purposes.
Inside Retail
APRIL 27, 2021
In a statement, Gucci – the profit engine of French group Kering – and Facebook alleged the unidentified defendant used multiple Facebook and Instagram accounts to promote her international online counterfeit business. million counterfeit products, and 45,000 websites, including social media accounts, being disabled.
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