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Adidas’ Adoption of Buy with Prime Signals Growing Legitimacy of Amazon Offering

Retail TouchPoints

Introduced in April 2022 , Buy with Prime allows brands to offer the benefits of Prime membership including fast free delivery, easy returns and 24/7 customer support to customers on their own DTC platforms. During checkout, shoppers will see an option to log in to their Amazon account and verify their Prime membership.

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How AI-Driven Search and Personalization Boosted AOV 5.5% for Freedom Furniture

Retail TouchPoints

One of the key strategic goals was increasing online sales, which had previously accounted for approximately 6% of all sales. Then, in 2022 the retailer debuted a dropship channel for online sales. We moved from an endless aisle to endless choice with the addition of 40,000 third-party products into our online channel, said Mitchell.

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NRF: Returns Reach 14.5% of Sales in 2023, Fraud Contributed $101 Billion in Losses

Retail TouchPoints

Returns totaled $743 billion in 2023, amounting to 14.5% This means that for every $1 billion in sales, the average retailer incurred $145 million in merchandise returns. As is typically the case, online sales saw a higher return rate in 2023 at 17.6% As is typically the case, online sales saw a higher return rate in 2023 at 17.6%

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Millennials will return a quarter of all Black Friday fashion purchases, according to True Fit’s research

A1 Retail

Millennials and Gen Z shoppers are expected to be the highest returning demographics when it comes to sending back fashion purchases bought on Black Friday this year, according to the latest research by True Fit , the AI-driven platform that decodes size and fit for shoppers and fashion retailers. Image courtesy of Pexels.

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What are the Top Commerce Trends for 2022 and Beyond?

Retail TouchPoints

We expect to see some pandemic-era commerce developments continue with some new twists, and we’re watching some emerging commerce trends that may go strong beyond 2022 — all with the goal of creating richer, more engaging customer experiences and stronger bonds between customers and brands.

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Target to Add Starbucks, Returns and Additional Backup Items to BOPIS Options

Retail TouchPoints

Target is planning to enhance its same-day pickup options in fall 2022 with two additional options: shoppers can add Starbucks items to any order and make returns during curbside pickup transactions. Curbside returns will follow a similar procedure.

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Salesforce’s Top 5 Predictions for Holiday 2022

Retail TouchPoints

For the 2022 holiday season, the trillion-dollar question is how do brands and retailers maintain growth, but do it profitably with an omnichannel approach? Here are our five holiday shopping predictions to consider as you develop your strategy for the 2022 season. For retailers, 2022 is about playing the long game.