Retail TouchPoints

FEBRUARY 21, 2023

Recent headlines about Meta ’s Instagram and Facebook doing away with shopping features on their platforms might appear to be a retreat in the social commerce wars. Social commerce sales in the U.S. Social commerce sales in the U.S. In fact they are anything but — and with good reason.

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Social Commerce Advertising Merchant Services Shopping 246

Retail TouchPoints

JULY 24, 2023

It’s no secret that social commerce — that is, retail interactions that begin (and sometimes also end) on social media platforms — is big business. UK, France, Germany, India, Mexico and United Arab Emirates, and found that not only is Gen Next interested in social commerce, but most of them already are engaging in it.

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Social Commerce Payment Services Consumer Shopping 246

Retail TouchPoints

JUNE 7, 2021

The increase in social media usage, combined with a tandem increase in online purchasing, proved to be the push both consumers and brands needed to move into the burgeoning realm of social commerce. Facebook and Instagram Lead the Way in Social Conversion.

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Payment Services Social Commerce Consumer Advertising 247

Retail TouchPoints

FEBRUARY 23, 2021

With the growth of buy online, pick up in-store and expedited shipping options, consumers experienced firsthand the ease of digital shopping versus going to the store to make a purchase. Entering 2021, retailers are still looking to beef up their ecommerce strategy to get this trend to stick. Corinne Demadis is the VP, U.S.

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Advertising Social Commerce Consumer Marketing 297

Retail TouchPoints

JUNE 2, 2022

Pinterest has signed a definitive agreement to acquire THE YES , an AI-powered platform that allows consumers to personalize their shopping feeds based on their brand, style and size preferences. With this acquisition, Pinterest is setting the stage for an expanded social commerce strategy and product offering.

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Shopping Social Commerce Checkout Fashion 278

Inside Retail

DECEMBER 8, 2024

The gross merchandise value (GMV) generated by Australian social commerce was US$1.63 The digital lives of Aussie teens , a 2021 report by the Australian governments eSafety Commissioner, showed that 54 per cent of teens aged 12-17 banked and shopped online. billion in 2023 and is tipped to reach US$2.95 billion by 2029.

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Social Commerce Marketing Management Consumer 130

Inside Retail

JANUARY 2, 2023

Social commerce and live shopping. Social commerce is anticipated to grow three times faster than traditional e-commerce by 2025. Browsing and shopping directly on social media platforms has long been a hallmark of e-commerce in China, now, it’s finally coming to Australia.

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Shopping Social Commerce Wholesale Specialty Retailers 264

Retail TouchPoints

APRIL 25, 2022

International returns service ZigZag Global examined UK consumer shopping behaviors during the 2021 holiday season and found that one-third of consumers now purchase multiple items with the intention of returning at least one, and 59% will boycott a retailer permanently after a poor returns experience.

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Returns Shopping Promotions Social Commerce 289

Inside Retail

MARCH 29, 2022

Social commerce, or purchasing products and services within social platforms, represented just 4 per cent of the US retail e-commerce market in 2021. Live shopping, or purchasing products during a livestream, was a small part of that. TikTok will be the destination for live shopping.

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Social Commerce Advertising Checkout Shopping 130

Inside Retail

JANUARY 16, 2022

During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region. China continues to lead the world in social commerce. In those under 40, this figure jumped to 1 in 3.

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Social Commerce Beauty and Health Payment Services Accounting 130

Retail TouchPoints

OCTOBER 3, 2022

TikTok will reportedly enter a partnership with TalkShopLive to launch its live shopping platform in North America, two people familiar with the matter told the Financial Times. TikTok’s live shopping platform is already operational in Asian markets including Thailand, Malaysia and Vietnam as well as the U.K.

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Retail TouchPoints

AUGUST 3, 2021

2021 will continue to be an uncertain year, with business growth slow to pick up for the industry. Sustainable shopping can be heavy on the pocket but with second-hand fashion, young cost-conscious shoppers are able to tick both price and sustainability criteria. Social Commerce. Livestream Commerce.

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Fashion Social Commerce Fast Fashion Consumer 290

Retail TouchPoints

APRIL 24, 2023

Creator-guided shopping is booming, with no signs of slowing down. retail social commerce projected to reach $80 billion by 2025, according to Insider Intelligence , more consumers, especially Gen Z and millennial shoppers, are turning to creators to help with their purchase decisions.

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Shopping Accessories Social Commerce Consumer 289

Retail TouchPoints

AUGUST 1, 2022

These experiences are the newest flavor of social commerce that is redefining the retail shopping experience — both online and in-person. Global social commerce sales are expected to skyrocket from $492 billion in 2021 to $1.2 The best part about in-person shopping?

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Customer Experience Social Commerce Advertising Shopping 317

Retail TouchPoints

NOVEMBER 23, 2021

And as on many other online platforms, where there’s livestreaming there’s live shopping. This holiday season, YouTube is promoting the commercial potential of its platform with its first-ever live shopping pop-up event. ecommerce by 2024. .

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Shopping Accounting Promotions Consumer 277

Retail TouchPoints

SEPTEMBER 16, 2021

Under the new partnership, customers will be able to shop for Walmart products across content from Meredith’s portfolio of publications, including Allrecipes , Better Homes & Gardens , PARENTS , EatingWell and REAL SIMPLE.

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Social Commerce Shopping Planning Consumer 298

Retail TouchPoints

SEPTEMBER 14, 2022

Unfortunately that ancient (1989) bit of cinematic wisdom hasn’t exactly held true in the modern field of social media, where platforms including TikTok , Facebook and Instagram are increasingly pulling back on social commerce initiatives that have failed to attract enough of the right players. is livestream shopping.

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Social Commerce Shopping Advertising Consumer 278

Retail TouchPoints

NOVEMBER 23, 2021

28 the partners will kick off Cyber Week with a beta test of Twitter’s new shoppable livestream function, which allows users to shop products directly from the platform. 28, customers can watch and shop the livestream with Derulo not just on Twitter but also on the Walmart website, YouTube, Facebook, Instagram and TikTok.

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Social Commerce Shopping Apparel Planning 261

Retail TouchPoints

DECEMBER 7, 2021

For example, while Warby Parker announced a year-over-year revenue increase of 32% in its Q3 2021 earnings, the brand also reported an operating loss of $92 million for the quarter, more than double its $41.3 RECOMMENDED LISTENING: Riding the Social Commerce Wave. Instead, they will focus on scaling social commerce.

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Social Commerce Consumer Marketing Advertising 259

Retail TouchPoints

FEBRUARY 9, 2024

Discount shopping app Shein has announced plans to open a Seattle-area office as it continues to expand its U.S. in late 2023 after first expanding to the area in 2021. footprint and moves forward with its U.S. The nearly 10,000-square-foot office space in downtown Bellevue, Wash. will serve as a hub for Shein’s U.S.

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Retail TouchPoints

JULY 22, 2022

The ecommerce boom of 2020 brought millions of new shoppers to digital platforms, and that growth trajectory continued into 2021. At the end of 2021, the editors of Retail TouchPoints took a stab at predicting what would happen in ecommerce in 2022. Prediction #1: Content will Become Central to Commerce. Verdict: Spot on.

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Retail TouchPoints

FEBRUARY 1, 2022

Most recently, the retailer announced plans to set up shop-in-shops at Lowe’s stores, with plans to expand to a total of 15 locations by March 2022. But other pet care retailers are vying to be leader of the pack.

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Inside Retail

JULY 26, 2021

Yves Saint Laurent partnered with China Duty Free Group to bring its #Claimyourlove campaign to Hainan on China’s Valentine’s Day 2021, launching a sweat-proof, all-weather foundation at the tropical paradise. On June 2021, Chinese beauty brand Florasis introduced its namesake to connect with online audiences.

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Social Commerce Advertising Apparel Accounting 130

Retail TouchPoints

JULY 23, 2021

Before they’ve even started, the 2020 2021 Olympic Games have already made history. Despite everything that’s happened in recent weeks, the opening ceremony will take place as (re)scheduled July 23, 2021. Will a digital Olympics be the nudge the West needs to make live shopping mainstream ? NBC’s hybrid 2020/2021 logo.

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Advertising Social Commerce Marketing Shopping 306

Retail TouchPoints

AUGUST 10, 2021

Two members of the design:retail 40 Under 40 class of 2021, Macy’s Prabhjot Singh and Under Armour ’s Christiana DiMattesa, will participate in the Retail Rockstars Setting the Future of In-Store Experience session. Additionally, retailX isn’t shying away from tough subjects, with sessions like Addressing the Shopping Center Identity Crisis.

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Social Commerce Fulfillment Consumer Marketing 264

Retail TouchPoints

OCTOBER 4, 2022

The transaction aims to create a global player in online fashion recommerce by combining Poshmark’s discovery-based social shopping platform and engaged community with Naver’s technological prowess in creating ecommerce experiences. The price represents a 15% premium on Poshmark’s closing stock price as of Oct.

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Social Commerce Fashion Boutique Shopping 284

Independent Retailer

MARCH 29, 2022

The impact and growth of social media brands play a huge part in what we see on our newsfeeds — and with that, social commerce has flourished. Social apps that already allow for commerce include Instagram , Facebook , and Pinterest , but TikTok and Twitter are also experimenting with shopping features.

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Social Commerce Merchant Services Inventory Management Wholesale 87

Independent Retailer

FEBRUARY 15, 2022

trillion set in 2021, to a predicted $5.42 Social commerce is a subset of ecommerce, and harnesses the purchasing power of young customers on innovative new retail platforms. With this in mind, how do online sellers capitalize on social commerce trends, and what preparation must be made to ensure success in 2022?

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Social Commerce Payment Services Marketing Fulfillment 88

Retail TouchPoints

NOVEMBER 23, 2021

For decades, Black Friday marked the official start of the holiday shopping season and was one of retailers’ most critical sales days. But thanks to the evolution of ecommerce and, specifically, live shopping, brands and retailers have the power to expand their holiday revenue opportunities and capitalize on an entirely new wave of commerce.

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Social Commerce Shopping Consumer Accessories 305

Retail TouchPoints

JULY 5, 2022

As consumers have turned to more sources to shop, retailers have diversified their commerce and marketing strategies. In 2021, retailers shaped their omnichannel strategies around two key issues: customer acquisition ( 63% ) and customer retention ( 58% ).

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Retail TouchPoints

JUNE 22, 2022

Some of the biggest changes include new capabilities and integrations with Twitter that will enable additional social commerce options; Google , which will help retailers connect with shoppers near their brick-and-mortar locations; and iOS , which will let retailers use iPhones to accept contactless payments.

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Merchant Services Payment Services Social Commerce Shopping 289

Retail TouchPoints

SEPTEMBER 29, 2022

is making significant investments in the space with the launch of an AR Lab in 2021 to help brands develop AR experiences and the acquisition of AR commerce company Vertebrae earlier this year, among other moves. Leveraging AR as a Commerce Enabler. Evolving From Fun to Function. The Snap study found that while 90% of U.S.

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Social Commerce Consumer Shopping Returns 297

Retail Dive

JANUARY 11, 2022

Driven by Gen Z and millennials, shopping on social media platforms is forecast to grow from $492 billion in 2021 to $1.2 trillion by 2025.

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Social Commerce Shopping 126

Retail TouchPoints

AUGUST 19, 2021

In fact, 58% said school would be a bigger deal this year and 56% said they are more excited about shopping for back-to-school items this year. With this data in mind, and the large majority of kids going back to in-person learning, I don’t think [the Delta variant] will impact back-to-school shopping.” and how long will it last?

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ATS Markdowns Consumer Social Commerce 299

Retail TouchPoints

DECEMBER 22, 2021

Online sales of luxury goods are expected to jump 27% YoY in 2021, and that’s following a 50% YoY increase in 2020, according to Bain. “ More than 70% of millennials, Gen X and Baby Boomers in China and South Korea shop luxury online, compared to less than 45% of shoppers in the Americas and most of Europe. “If

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Social Commerce Consumer Shopping Marketing 277

I Vend

JANUARY 20, 2021

Here are our predictions on the tech trends that will shape retail in 2021. Read More Social Commerce eCommerce, BOPIS/Click & Collect, and Curbside Pickup have soared in popularity as many shoppers are expected to continue to avoid stores. Bespoke solutions to position your business for what comes next.

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Payment Services Social Commerce Checkout Fulfillment 98

Retail TouchPoints

DECEMBER 8, 2020

I think we’re really proud of the fact that we’re offering new ways for our customers to shop with us, including buy online, pick up in-store (BOPIS) and curbside. As mentioned before, we’ve accelerated our omnichannel shopping tools, including BOPIS and curbside pickup.

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Social Commerce Shopping Promotions Returns 298