Independent Retailer

FEBRUARY 15, 2022

trillion set in 2021, to a predicted $5.42 Social commerce is a subset of ecommerce, and harnesses the purchasing power of young customers on innovative new retail platforms. With this in mind, how do online sellers capitalize on social commerce trends, and what preparation must be made to ensure success in 2022?

Social Commerce 84

Social Commerce Payment Services Marketing Fulfillment 84

Independent Retailer

MARCH 29, 2022

The impact and growth of social media brands play a huge part in what we see on our newsfeeds — and with that, social commerce has flourished. Social apps that already allow for commerce include Instagram , Facebook , and Pinterest , but TikTok and Twitter are also experimenting with shopping features.

Social Commerce 84

Social Commerce Merchant Services Inventory Management Wholesale 84

Inside Retail

JULY 26, 2021

A recent KPMG report has predicted Hainan to become the world’s biggest duty-free market in the next two years. Yves Saint Laurent partnered with China Duty Free Group to bring its #Claimyourlove campaign to Hainan on China’s Valentine’s Day 2021, launching a sweat-proof, all-weather foundation at the tropical paradise.

Social Commerce 130

Social Commerce Advertising Apparel Accounting 130

Retail TouchPoints

JUNE 7, 2021

The increase in social media usage, combined with a tandem increase in online purchasing, proved to be the push both consumers and brands needed to move into the burgeoning realm of social commerce.

Payment Services 248

Payment Services Social Commerce Consumer Advertising 248

Retail TouchPoints

FEBRUARY 23, 2021

Entering 2021, retailers are still looking to beef up their ecommerce strategy to get this trend to stick. This, coupled with the rise of social commerce, has indicated major potential for retailers to adopt social advertising into their marketing mix. In fact, Smartly.io In fact, Smartly.io

Advertising 291

Advertising Social Commerce Consumer Marketing 291

Inside Retail

MARCH 20, 2024

Kearney, a renowned global consultancy firm, recently unveiled its latest findings in the 2023 Global Retail Development Index (GRDI) report , shedding light on emerging market potentials and strategic pathways for retail expansion. China is the world’s largest retail market, accounting for almost 50 per cent of global retail transactions.

Retail Marketing 130

Retail Marketing Marketing Social Commerce Consumer 130

Retail TouchPoints

MAY 12, 2022

Tech giants like Facebook and Microsoft have gone all-in on the metaverse, based on the idea that it’s the future of digital experiences like gaming, collaboration and marketing. In fact, the parent company of the social media platform renamed itself to Meta — a sign of its confidence in the metaverse. Embrace multichannel marketing.

Marketing 343

Marketing Advertising Social Commerce Planning 343

Retail TouchPoints

AUGUST 3, 2021

2021 will continue to be an uncertain year, with business growth slow to pick up for the industry. The fashion resale market is one of the fastest growing consumer-driven sectors today. The resale market is set to hit $36 billion by 2024, growing at 39% CAGR (versus overall retail at approximately 2% pre-pandemic).

Fashion 284

Fashion Social Commerce Fast Fashion Consumer 284

I Vend

JANUARY 20, 2021

Here are our predictions on the tech trends that will shape retail in 2021. Cloud POS Market size exceeded USD 1.5 Cloud POS Market size exceeded USD 1.5 Growing adoption of cloud-based payment systems for inventory, employee, sales, and customer management in small businesses will boost the market growth.

Payment Services 98

Payment Services Social Commerce Checkout Fulfillment 98

Retail TouchPoints

DECEMBER 7, 2021

For example, while Warby Parker announced a year-over-year revenue increase of 32% in its Q3 2021 earnings, the brand also reported an operating loss of $92 million for the quarter, more than double its $41.3 RECOMMENDED LISTENING: Riding the Social Commerce Wave. Instead, they will focus on scaling social commerce.

Social Commerce 256

Social Commerce Consumer Marketing Advertising 256

Retail TouchPoints

JULY 22, 2022

The ecommerce boom of 2020 brought millions of new shoppers to digital platforms, and that growth trajectory continued into 2021. At the end of 2021, the editors of Retail TouchPoints took a stab at predicting what would happen in ecommerce in 2022. Prediction #1: Content will Become Central to Commerce. Verdict: Spot on.

Social Commerce 301

Social Commerce Inventory Management Fulfillment Shipping 301

365 Retail

NOVEMBER 1, 2021

As 2021 reaches its close, the retail industry has undergone a number of dramatic changes within the past several months. Continue reading to familiarise yourself with the top retail trends of 2021. . The proliferation of social commerce. A rise in influencer marketing . A rise in online shopping .

Retail Trends 67

Retail Trends Social Commerce Merchant Services Checkout 67

Retail TouchPoints

AUGUST 10, 2021

Two members of the design:retail 40 Under 40 class of 2021, Macy’s Prabhjot Singh and Under Armour ’s Christiana DiMattesa, will participate in the Retail Rockstars Setting the Future of In-Store Experience session. Hot Takes on Livestreaming, Influencer Marketing and Social Commerce. At Chicago’s McCormick Place, Aug.

Social Commerce 261

Social Commerce Fulfillment Consumer Marketing 261

Retail TouchPoints

FEBRUARY 9, 2024

is an important market for Shein, and we are thrilled to establish a presence in the Seattle area as we continue enhancing our fulfillment process and improving the customer experience,” said Andy Huang, Head of U.S. in late 2023 after first expanding to the area in 2021. and Whitestown, Ind.

Fulfillment 260

Fulfillment Social Commerce Apparel Customer Experience 260

Retail TouchPoints

AUGUST 1, 2022

These experiences are the newest flavor of social commerce that is redefining the retail shopping experience — both online and in-person. Global social commerce sales are expected to skyrocket from $492 billion in 2021 to $1.2

Customer Experience 313

Customer Experience Social Commerce Advertising Shopping 313

Inside Retail

JANUARY 2, 2023

While we’re expecting this year to see an acceleration of many trends that took off in the pandemic years, the consumerisation of B2B e-commerce is the sleeper of the 2023 season. Social commerce and live shopping. Social commerce is anticipated to grow three times faster than traditional e-commerce by 2025.

Shopping 264

Shopping Social Commerce Wholesale Specialty Retailers 264

Retail TouchPoints

AUGUST 3, 2022

The digital innovation fund was first announced at the retailer’s Investor Day event in October 2021, and since then the fund has already made a number of investments in start-ups including Haut.ai , Adeptmind , Revea , LUUM and ReStyle.

Social Commerce 293

Social Commerce Accounting Marketing Planning 293

Retail TouchPoints

SEPTEMBER 14, 2022

Unfortunately that ancient (1989) bit of cinematic wisdom hasn’t exactly held true in the modern field of social media, where platforms including TikTok , Facebook and Instagram are increasingly pulling back on social commerce initiatives that have failed to attract enough of the right players. is livestream shopping.

Social Commerce 274

Social Commerce Shopping Advertising Consumer 274

Retail TouchPoints

MARCH 15, 2022

If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. While influencer marketing clearly isn’t going anywhere, it might soon have a new name: the “creator” appellation is increasingly taking precedence.

Marketing 305

Marketing Advertising Consumer Marketing Spend 305

Retail TouchPoints

APRIL 21, 2021

Catalog feed uploads increased globally by more than 14X from March 2020 to March 2021, according to internal Pinterest data. Many retailers are setting up shops on Pinterest, driven by last year’s explosion in ecommerce sales. The partnership between Shopify and Pinterest is aimed primarily at small- and medium-sized retailers.

Marketing 318

Marketing Accounting Advertising Consumer 318

Retail TouchPoints

OCTOBER 8, 2021

But between its marketing strategy (or lack thereof) and uber-exclusive partnerships, Supreme has nevertheless evolved into a highly coveted, and profitable, brand. The two companies collaborated on a Fall 2021 collection that launched online and in stores in two key markets: the U.S. (on Wells: It absolutely did.

Marketing 245

Marketing Consumer Fashion Social Commerce 245

Retail TouchPoints

JULY 5, 2022

As consumers have turned to more sources to shop, retailers have diversified their commerce and marketing strategies. In 2021, retailers shaped their omnichannel strategies around two key issues: customer acquisition ( 63% ) and customer retention ( 58% ).

Fulfillment 273

Fulfillment Social Commerce Customer Retention Consumer 273

Retail TouchPoints

JULY 23, 2021

Before they’ve even started, the 2020 2021 Olympic Games have already made history. Despite everything that’s happened in recent weeks, the opening ceremony will take place as (re)scheduled July 23, 2021. NBC’s hybrid 2020/2021 logo. Bryan Wassel, News Editor. shoppers still need a bit of a nudge. Adam Blair, Editor.

Advertising 301

Advertising Social Commerce Marketing Shopping 301

Inside Retail

JULY 2, 2023

Staking its claim in the burgeoning social commerce space, Google-owned YouTube has launched its first dedicated ‘shopping channel’ in South Korea. Social commerce is already popular in South Korea, with the country’s live commerce market projected to grow to 10 trillion won (AU$11.4 trillion won in 2021.

Shopping 130

Shopping Social Commerce Marketing 130

Retail TouchPoints

NOVEMBER 23, 2021

Twitter is a bit late to the live shopping party — TikTok , Facebook , Instagram , Pinterest and YouTube all have rolled out a range of video commerce capabilities — but they are certainly starting with a bang, and with a social commerce veteran at that. Starting at 7 p.m. in a blog post announcing the Twitter livestream.

Social Commerce 258

Social Commerce Shopping Apparel Planning 258

Retail TouchPoints

JANUARY 15, 2021

But when looking at these numbers, the excess data can feel overwhelming, so we’ve rounded up the most important retail metrics to leverage in 2021. Total costs (marketing, packaging, shipping, fulfillment, storage, etc.) / # of orders = cost per order. Evaluating 2020 Metrics and Planning for 2021. Website traffic: More than 4.5

Payment Services 163

Payment Services Promotions Shipping Planning 163

Indigo 9 Digital

MAY 6, 2022

trillion in sales, China has the largest eCommerce market in the world, by a large margin. If you are curious about the eCommerce market in China then consider these 11 facts about its size, competition and trends. The Chinese eCommerce market is dominated by several eCommerce giants, the largest of which is Alibaba.

Merchant Services 52

Merchant Services Marketing Payment Services Social Commerce 52

Retail TouchPoints

AUGUST 1, 2022

It’s one of the most active communities on TikTok, all centered around the hashtag #BookTok — but don’t confuse it with social commerce. In 2021, #BookTok helped sell 20 million books, according to The NPD Group. . “ #BookTok has changed the book industry dramatically over the last year and a half ,” said Brigman. “It

Social Commerce 273

Social Commerce Accounting Marketing Consumer 273

Inside Retail

MAY 29, 2022

Government efforts to promote digital transformation, including investment in wireless networks, have provided an added boost to e-commerce growth. Market research by Ipsos and Sixth Factor has found they are also more willing to pay up to a 20 per cent premium for direct purchases from brand websites, making DTC a feasible model.

Social Commerce 130

Social Commerce Consumer Shopping Grocer 130

Retail TouchPoints

OCTOBER 4, 2022

Additionally, the combination accelerates Naver’s strategy to build a global ecommerce community portfolio to capture the growth in large markets around the world, including Poshmark’s home market of North America.

Social Commerce 279

Social Commerce Fashion Boutique Shopping 279

Retail TouchPoints

FEBRUARY 25, 2022

The explosive growth of China’s luxury fashion sector is being driven by a major influx of new shoppers: 50% of customers entered the market just in the past 12 months, and this group is expected to drive 80% of its growth, according to a survey by Oliver Wyman. billion in 2021. This generation is much more about self-gifting.

Marketing 299

Marketing Shopping Fashion Consumer 299

Retail TouchPoints

SEPTEMBER 16, 2021

Research from Meredith indicates that consumers are craving cooking inspiration, with the publisher predicting that views of “Meal Plans”-related articles and plans will be up 30% across its sites in 2021 versus last year. We are focused on meeting customers where they are discovering inspirational content and enhance the customer experience.

Social Commerce 292

Social Commerce Shopping Planning Consumer 292

Retail TouchPoints

APRIL 24, 2023

retail social commerce projected to reach $80 billion by 2025, according to Insider Intelligence , more consumers, especially Gen Z and millennial shoppers, are turning to creators to help with their purchase decisions. Rodney Mason is Head Of Marketing, Brand Partnerships at LTK. 1] [link]

Shopping 283

Shopping Accessories Social Commerce Consumer 283

Retail TouchPoints

JUNE 3, 2021

Two years ago, online retail’s market share was sitting at 13.6% , according to eMarketer. E-commerce University 2021. During his session, Dornfeld noted that the convergence of marketplaces and advertising, along with the maturity of social commerce capabilities, have created new opportunities for omnichannel excellence.

Merchant Services 361

Merchant Services Social Commerce Marketing Consumer 361

Inside Retail

JUNE 7, 2021

In the era of direct-to-consumer, social commerce, performance marketing and marketplace plays, you’d be forgiven for thinking that apps belong in 2011. It can be easy for marketers to become overly focused on new channels that are creating additional revenue.

Social Commerce 245

Social Commerce Consumer Promotions Customer Experience 245

Retail TouchPoints

APRIL 13, 2021

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. 5 Social Advertising Trends for Retailers to Know in 2021: Featuring Under Armour. Retail CX Trends 2021: New CX for a New World.

Consumer 190

Consumer Payment Services Fulfillment Advertising 190

Retail TouchPoints

APRIL 25, 2022

International returns service ZigZag Global examined UK consumer shopping behaviors during the 2021 holiday season and found that one-third of consumers now purchase multiple items with the intention of returning at least one, and 59% will boycott a retailer permanently after a poor returns experience.

Returns 284

Returns Shopping Promotions Social Commerce 284