Inside Retail

JANUARY 16, 2022

During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region. China continues to lead the world in social commerce. In those under 40, this figure jumped to 1 in 3.

Social Commerce 130

Social Commerce Beauty and Health Payment Services Accounting 130

Inside Retail

MARCH 29, 2022

Social commerce, or purchasing products and services within social platforms, represented just 4 per cent of the US retail e-commerce market in 2021. Millennials’ and Gen Z’s reliance on social media and willingness to make in-app purchases are fuelling wider adoption – and a sort of transformation.

Social Commerce 130

Social Commerce Advertising Checkout Shopping 130

Inside Retail

DECEMBER 8, 2024

Australian retailers with tween and teen consumer demographics could be forced to pivot their marketing strategies when a blanket ban on social media for those under the age of 16 comes into effect on November 28 next year. The gross merchandise value (GMV) generated by Australian social commerce was US$1.63

Social Commerce 130

Social Commerce Marketing Management Consumer 130

Retail TouchPoints

MAY 12, 2022

Tech giants like Facebook and Microsoft have gone all-in on the metaverse, based on the idea that it’s the future of digital experiences like gaming, collaboration and marketing. In fact, the parent company of the social media platform renamed itself to Meta — a sign of its confidence in the metaverse. Embrace multichannel marketing.

Marketing 317

Marketing Advertising Social Commerce Planning 317

Retail TouchPoints

AUGUST 3, 2021

2021 will continue to be an uncertain year, with business growth slow to pick up for the industry. The fashion resale market is one of the fastest growing consumer-driven sectors today. The resale market is set to hit $36 billion by 2024, growing at 39% CAGR (versus overall retail at approximately 2% pre-pandemic).

Fashion 283

Fashion Social Commerce Fast Fashion Consumer 283

Retail TouchPoints

APRIL 21, 2021

Catalog feed uploads increased globally by more than 14X from March 2020 to March 2021, according to internal Pinterest data. Many retailers are setting up shops on Pinterest, driven by last year’s explosion in ecommerce sales. The partnership between Shopify and Pinterest is aimed primarily at small- and medium-sized retailers.

Marketing 300

Marketing Accounting Advertising Consumer 300

Independent Retailer

FEBRUARY 15, 2022

trillion set in 2021, to a predicted $5.42 Social commerce is a subset of ecommerce, and harnesses the purchasing power of young customers on innovative new retail platforms. With this in mind, how do online sellers capitalize on social commerce trends, and what preparation must be made to ensure success in 2022?

Social Commerce 96

Social Commerce Payment Services Marketing Fulfillment 96

Inside Retail

JULY 26, 2021

A recent KPMG report has predicted Hainan to become the world’s biggest duty-free market in the next two years. Yves Saint Laurent partnered with China Duty Free Group to bring its #Claimyourlove campaign to Hainan on China’s Valentine’s Day 2021, launching a sweat-proof, all-weather foundation at the tropical paradise.

Social Commerce 130

Social Commerce Advertising Apparel Accounting 130

Retail TouchPoints

JULY 22, 2022

The ecommerce boom of 2020 brought millions of new shoppers to digital platforms, and that growth trajectory continued into 2021. At the end of 2021, the editors of Retail TouchPoints took a stab at predicting what would happen in ecommerce in 2022. Prediction #1: Content will Become Central to Commerce. Verdict: Spot on.

Social Commerce 294

Social Commerce Inventory Management Fulfillment Shipping 294

Retail TouchPoints

JULY 23, 2021

Before they’ve even started, the 2020 2021 Olympic Games have already made history. Despite everything that’s happened in recent weeks, the opening ceremony will take place as (re)scheduled July 23, 2021. NBC’s hybrid 2020/2021 logo. Bryan Wassel, News Editor. shoppers still need a bit of a nudge. Adam Blair, Editor.

Advertising 300

Advertising Social Commerce Marketing Shopping 300

Retail TouchPoints

AUGUST 10, 2021

Two members of the design:retail 40 Under 40 class of 2021, Macy’s Prabhjot Singh and Under Armour ’s Christiana DiMattesa, will participate in the Retail Rockstars Setting the Future of In-Store Experience session. Hot Takes on Livestreaming, Influencer Marketing and Social Commerce. At Chicago’s McCormick Place, Aug.

Social Commerce 261

Social Commerce Fulfillment Consumer Marketing 261

Retail TouchPoints

AUGUST 1, 2022

These experiences are the newest flavor of social commerce that is redefining the retail shopping experience — both online and in-person. Global social commerce sales are expected to skyrocket from $492 billion in 2021 to $1.2

Customer Experience 302

Customer Experience Social Commerce Advertising Shopping 302

Independent Retailer

MARCH 29, 2022

The impact and growth of social media brands play a huge part in what we see on our newsfeeds — and with that, social commerce has flourished. Social apps that already allow for commerce include Instagram , Facebook , and Pinterest , but TikTok and Twitter are also experimenting with shopping features.

Social Commerce 96

Social Commerce Merchant Services Inventory Management Wholesale 96

Retail TouchPoints

JUNE 3, 2021

Two years ago, online retail’s market share was sitting at 13.6% , according to eMarketer. E-commerce University 2021. During his session, Dornfeld noted that the convergence of marketplaces and advertising, along with the maturity of social commerce capabilities, have created new opportunities for omnichannel excellence.

Merchant Services 361

Merchant Services Social Commerce Marketing Consumer 361

Retail TouchPoints

MARCH 15, 2022

If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. While influencer marketing clearly isn’t going anywhere, it might soon have a new name: the “creator” appellation is increasingly taking precedence.

Marketing 256

Marketing Advertising Consumer Marketing Spend 256

Retail TouchPoints

AUGUST 3, 2022

The digital innovation fund was first announced at the retailer’s Investor Day event in October 2021, and since then the fund has already made a number of investments in start-ups including Haut.ai , Adeptmind , Revea , LUUM and ReStyle.

Social Commerce 259

Social Commerce Accounting Marketing Planning 259

Inside Retail

JANUARY 2, 2023

While we’re expecting this year to see an acceleration of many trends that took off in the pandemic years, the consumerisation of B2B e-commerce is the sleeper of the 2023 season. Social commerce and live shopping. Social commerce is anticipated to grow three times faster than traditional e-commerce by 2025.

Shopping 264

Shopping Social Commerce Wholesale Specialty Retailers 264

Retail TouchPoints

SEPTEMBER 14, 2022

Unfortunately that ancient (1989) bit of cinematic wisdom hasn’t exactly held true in the modern field of social media, where platforms including TikTok , Facebook and Instagram are increasingly pulling back on social commerce initiatives that have failed to attract enough of the right players. is livestream shopping.

Social Commerce 246

Social Commerce Shopping Advertising Consumer 246

Retail TouchPoints

DECEMBER 7, 2021

For example, while Warby Parker announced a year-over-year revenue increase of 32% in its Q3 2021 earnings, the brand also reported an operating loss of $92 million for the quarter, more than double its $41.3 RECOMMENDED LISTENING: Riding the Social Commerce Wave. Instead, they will focus on scaling social commerce.

Social Commerce 198

Social Commerce Consumer Marketing Advertising 198

Retail TouchPoints

JULY 5, 2022

As consumers have turned to more sources to shop, retailers have diversified their commerce and marketing strategies. In 2021, retailers shaped their omnichannel strategies around two key issues: customer acquisition ( 63% ) and customer retention ( 58% ).

Fulfillment 236

Fulfillment Social Commerce Customer Retention Consumer 236

Retail TouchPoints

FEBRUARY 9, 2024

is an important market for Shein, and we are thrilled to establish a presence in the Seattle area as we continue enhancing our fulfillment process and improving the customer experience,” said Andy Huang, Head of U.S. in late 2023 after first expanding to the area in 2021. and Whitestown, Ind.

Fulfillment 219

Fulfillment Social Commerce Apparel Customer Experience 219

Retail TouchPoints

OCTOBER 8, 2021

But between its marketing strategy (or lack thereof) and uber-exclusive partnerships, Supreme has nevertheless evolved into a highly coveted, and profitable, brand. The two companies collaborated on a Fall 2021 collection that launched online and in stores in two key markets: the U.S. (on Wells: It absolutely did.

Marketing 177

Marketing Consumer Fashion Social Commerce 177

Retail TouchPoints

FEBRUARY 25, 2022

The explosive growth of China’s luxury fashion sector is being driven by a major influx of new shoppers: 50% of customers entered the market just in the past 12 months, and this group is expected to drive 80% of its growth, according to a survey by Oliver Wyman. billion in 2021. This generation is much more about self-gifting.

Marketing 252

Marketing Shopping Fashion Consumer 252

Retail TouchPoints

AUGUST 1, 2022

It’s one of the most active communities on TikTok, all centered around the hashtag #BookTok — but don’t confuse it with social commerce. In 2021, #BookTok helped sell 20 million books, according to The NPD Group. . “ #BookTok has changed the book industry dramatically over the last year and a half ,” said Brigman. “It

Social Commerce 240

Social Commerce Accounting Marketing Consumer 240

Retail TouchPoints

SEPTEMBER 16, 2021

Research from Meredith indicates that consumers are craving cooking inspiration, with the publisher predicting that views of “Meal Plans”-related articles and plans will be up 30% across its sites in 2021 versus last year. We are focused on meeting customers where they are discovering inspirational content and enhance the customer experience.

Social Commerce 230

Social Commerce Shopping Planning Consumer 230

Inside Retail

JUNE 7, 2021

In the era of direct-to-consumer, social commerce, performance marketing and marketplace plays, you’d be forgiven for thinking that apps belong in 2011. It can be easy for marketers to become overly focused on new channels that are creating additional revenue.

Social Commerce 245

Social Commerce Consumer Promotions Customer Experience 245

Retail TouchPoints

NOVEMBER 23, 2021

Twitter is a bit late to the live shopping party — TikTok , Facebook , Instagram , Pinterest and YouTube all have rolled out a range of video commerce capabilities — but they are certainly starting with a bang, and with a social commerce veteran at that. Starting at 7 p.m. in a blog post announcing the Twitter livestream.

Social Commerce 205

Social Commerce Shopping Apparel Planning 205

Retail TouchPoints

JANUARY 4, 2022

2021 was a critical year for the direct-to-consumer (DTC) space. At the same time, they’ve had to navigate consumers’ increased desire to buy from brands that align with their social and environmental beliefs. Back in January 2021, it meant speculative trading card investments.

Consumer 314

Consumer Customer Experience Marketing Fulfillment 314

Retail TouchPoints

APRIL 25, 2022

International returns service ZigZag Global examined UK consumer shopping behaviors during the 2021 holiday season and found that one-third of consumers now purchase multiple items with the intention of returning at least one, and 59% will boycott a retailer permanently after a poor returns experience.

Returns 250

Returns Shopping Promotions Social Commerce 250

Retail TouchPoints

OCTOBER 4, 2022

Additionally, the combination accelerates Naver’s strategy to build a global ecommerce community portfolio to capture the growth in large markets around the world, including Poshmark’s home market of North America.

Social Commerce 221

Social Commerce Fashion Boutique Shopping 221

Inside Retail

MARCH 20, 2024

Kearney, a renowned global consultancy firm, recently unveiled its latest findings in the 2023 Global Retail Development Index (GRDI) report , shedding light on emerging market potentials and strategic pathways for retail expansion. China is the world’s largest retail market, accounting for almost 50 per cent of global retail transactions.

Retail Marketing 130

Retail Marketing Marketing Social Commerce Consumer 130

I Vend

JANUARY 20, 2021

Here are our predictions on the tech trends that will shape retail in 2021. Cloud POS Market size exceeded USD 1.5 Cloud POS Market size exceeded USD 1.5 Growing adoption of cloud-based payment systems for inventory, employee, sales, and customer management in small businesses will boost the market growth.

Payment Services 98

Payment Services Social Commerce Checkout Fulfillment 98

Retail TouchPoints

APRIL 24, 2023

retail social commerce projected to reach $80 billion by 2025, according to Insider Intelligence , more consumers, especially Gen Z and millennial shoppers, are turning to creators to help with their purchase decisions. Rodney Mason is Head Of Marketing, Brand Partnerships at LTK. 1] [link]

Shopping 242

Shopping Accessories Social Commerce Consumer 242

Retail TouchPoints

MAY 24, 2022

market will more than triple by 2024 to reach $35 billion. In China, livestream commerce is already big business , generating more than $300 billion in sales in 2021 and representing 12% of ecommerce sales. Firework already counts among its clients Albertsons Companies , The Fresh Market , Omnicom Media Group and Unilever.

Finance 277

Finance Promotions Marketing Planning 277

Retail TouchPoints

JANUARY 15, 2021

But when looking at these numbers, the excess data can feel overwhelming, so we’ve rounded up the most important retail metrics to leverage in 2021. Total costs (marketing, packaging, shipping, fulfillment, storage, etc.) / # of orders = cost per order. Evaluating 2020 Metrics and Planning for 2021. Website traffic: More than 4.5

Payment Services 146

Payment Services Promotions Shipping Planning 146

Retail TouchPoints

OCTOBER 3, 2022

TikTok’s live shopping platform is already operational in Asian markets including Thailand, Malaysia and Vietnam as well as the U.K. In late 2021, the company helped Walmart add embedded shoppable videos across Walmart.com, multiple media outlets, brand and talent sites and social platforms. “The

Shopping 317

Shopping Planning Checkout Marketing 317

Retail TouchPoints

MARCH 1, 2021

The amount and quality of content associated with products is so vital to Sam’s Club that the retailer plans to step up its use of product scorecards in 2021. “We Producing videos with buyers talking about what they’re passionate about, and why they buy what they buy, gives us an opportunity to leverage social commerce ,” said Mancilla.

Consumer 275

Consumer Social Commerce Promotions Planning 275