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How Parachute’s consistent marketing and quality designs won over millennials

Inside Retail

Data collected by the National Association of Realtors also found that millennials made up 43 per cent of home buyers in 2021, the largest generational group. Since entering the market, Parachute has raised over $47 million in venture capital. Its been helpful for us internally and I think the customer feels that too, Kaye concluded.

Marketing 244
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Boardriders Debuts Quiksilver Mobile App in 7 European Markets

Retail TouchPoints

Boardriders had previously partnered with NewStore to launch the Roxy Club App in 2021. Since a soft launch in mid-February 2025, the new app has generated revenue that exceeded initial development costs, underscoring the importance of mobile as a key touch point.

Marketing 147
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Lvly’s Soniya Cooper on customer-conscious marketing, love and retail

Inside Retail

But in 2025, we want to celebrate the gestures big and small that symbolise everyday love”, said Soniya Cooper, head of marketing and partnerships, at Lvly, told Inside Retail. Inside Retail spoke with Cooper about the brands considerate customer-led marketing initiatives, consumer trends and stepping into bricks-and-mortar retail.

Marketing 147
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Toys ‘R’ Us to Make Latin America Debut with New Panama Flagship Stores

Retail TouchPoints

WHP Global has partnered with Cotton Candy International to bring both Toys R Us and Babies R Us brick-and-mortar stores to Latin American and Caribbean markets, beginning with flagship stores in Panama that are scheduled to open next year. flagship location had opened in New Jerseys American Dream mall in December 2021.

Wholesale 265
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A Recruiter’s Guide To Hiring In 2021

With vaccination rates rising, consumers spending more money, and people returning to offices, the job market is going through a period of unprecedented adjustment. Businesses are looking to hire quickly, but they face a disjointed market. As the New York Times observed, “It’s a weird moment for the American economy.”

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US burger brand’s comeback: Wendy’s makes its new Australian debut

Inside Retail

Rolling out a burger chain across the country has proved challenging for other US brands which have dipped their toes in the Australian market in recent years. Five Guys hit the Australian market in 2021. Mark Wahlbergs brand Wahlburgers launched in Sydney at Circular Quay in 2021.

Location 264
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Former Lovisa boss to launch jewellery chain

Inside Retail

The new retailer will market itself as “Your walk-in jewellery box” and open a store at Sunshine Plaza, among other planned locations. ” Fallscheer exited Lovisa in October 2021 after 12 years of leading the company and was succeeded by Victor Herrero.

Planning 264
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Marketing-Led Post-COVID-19 Growth Strategies

Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. However, there’s no team better suited to lead that charge than the marketing department. Strategically aligning your systems and teams. Getting consensus on how to define “qualified leads”.

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The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them.