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How Retailers Can Use AI to Improve Customer Experience and Build Trust

Retail TouchPoints

With the sector continuing to experience accelerated growth, major retailers are looking for ways to maintain and build trust while dramatically improving customer experience and orchestrating cohesive customer journeys. AI-driven solutions offer businesses a powerful way to personalize customer experiences.

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3 Immersive Customer Experiences Using Augmented Reality

Retail TouchPoints

These experiences are the newest flavor of social commerce that is redefining the retail shopping experience — both online and in-person. Global social commerce sales are expected to skyrocket from $492 billion in 2021 to $1.2 These “gifts” are often wickedly interactive, which is what makes them so engaging.

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5 Things Brands Need to Know About the Gen Z Customer Experience (and Employee Experience)

Retail TouchPoints

If we were to sum up what brands need to know about Gen Z customer experiences preferences (and employee experience preferences) in a few words, it would go something like this: they’re different. Tip #1: Seamless and efficient experiences are a must. Revolutionary even.

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Harnessing the Potential of Returnless Refunds to Improve Profitability and Customer Experience

Retail TouchPoints

At a time when acquiring a new customer is five times more expensive than retaining a current customer, there is another return on this investment that might be even more lucrative in the long run. Returnless refunds are improving the almighty customer experience, and in turn, their potential customer lifetime value.

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A Roadmap to Outsmart Bad Bots and Protect Customer Experiences This Holiday Season

Retail TouchPoints

In 2021, an analysis of web traffic data by Imperva Threat Research revealed that four out of every 10 shoppers on a retail site were not human. During a peak holiday shopping period in November 2021, bad bot traffic increased by 73%, negatively impacting customers’ online experiences in the process.

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Ubers Eats Enhances Customer Experience with Extended Ordering Hours, Live Tracking

Retail TouchPoints

The grocery delivery space has become crowded as more and more retailers become involved, and many services are experimenting with different ways of standing out from the crowd. billion in February 2021. Part of Uber’s strategy is offering on-demand alcohol through Drizly , which the company acquired for $1.1

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La-Z-Boy Embraces Experiential Retail in New Chicago Store

Retail TouchPoints

Key elements include a Recliner Runway, where shoppers can learn more about product features or build a customized recliner using a digital touchscreen, as well as nods to lifestyles such as “Urban Modern,” “La-Z-Girl” and “Gamer.” However, the key focus is reinvigorating the La-Z-Boy brand, which was launched nearly a century ago in 1927.

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