Q4 Roundup: Amazon and Target’s Success Spotlights Fulfillment Prowess, Stores or no Stores
Retail TouchPoints
MARCH 10, 2021
Fulfillment was a key driver during the ecommerce-driven final quarter of 2020. Amazon will remain the retailer to beat, but fulfillment strategies like buy online, pick up in-store (BOPIS) and curbside are only becoming more important. “The Omnichannel and Store-Based Fulfillment Are Bigger Than Ever.
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