Study: Consumers Warm to Social Commerce, But Payment Mistrust Could Hamper Growth
Retail TouchPoints
JUNE 7, 2021
Isolation was a defining characteristic of 2020: with stores, workplaces, restaurants, gyms and travel hubs closed, people around the world turned to one of the few remaining channels available for community and connection — social media. billion in 2020, making up nearly 30% of all internet ad revenue.
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