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In 2025, Changing Consumer Demand will Reshape the Supply Chain

Retail TouchPoints

A customer-centric approach to supply chain management is challenging; it requires a deep understanding of consumer expectations and behaviors, not just today but also for the foreseeable future. For starters, consumers appetite for digital commerce is skyrocketing. In 2020, global ecommerce sales reached $4.2 trillion.

Consumer 279
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How AI-Driven Search and Personalization Boosted AOV 5.5% for Freedom Furniture

Retail TouchPoints

But the merchant was suffering from a bit of an image problem that made it seem fusty and old-fashioned, a situation that led to a companywide turnaround plan initiated in 2020. In the words of Paula Mitchell, Digital General Manager, We wanted consumers to think of Freedom not as your mums brand but as your best friends brand.

Kiosk 253
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Answering the $100 Billion Question: How Can Retailers Combat Refund Fraud?

Retail TouchPoints

In 2023, fraudulent returns accounted for a staggering 13.7% With the rise of ecommerce, direct-to-consumer (DTC) retailers are particularly vulnerable as their online-only presence provides fertile ground for fraudulent activities. Refund fraud is a significant issue for U.S. retailers, costing billions of dollars annually.

Returns 278
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5 Ways COVID-19 has Reshaped Consumer Behavior

Retail TouchPoints

With COVID-19 case counts declining and vaccination efforts underway, eager consumers and retailers are both looking hopefully toward a future return to normal. The pandemic has forever altered consumer behavior, and this year in particular consumers find themselves in a kind of limbo — hope is on the horizon, but “normal” isn’t here yet.

Consumer 347
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How to Address the Needs of the Next Generation of e-Commerce Customers

Speaker: Jenn VandeZande, Head of Digital Engagement Strategy at SAP Customer Experience | Beth Scott, VP, Business Operations - Supply Chain | Nikki Grigsby, PHR, Chief Operations Officer at Syndigo | Levana Wang, Content Creator, Gen Z Expert

Post-2020 life has changed the world in many ways — not the least of which is accelerating our reliance on digital commerce. So, how can we take on this next, purpose-driven generation of consumers? What it means to integrate passion, ethics (transparency and accountability), and DEI&I accessibility.

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What Every Retailer Should Do to Stop Account Takeover Attacks

Retail TouchPoints

According to a recent report from the Identity Theft Resource Center there was a 68% increase in data breaches in 2021 compared to 2020, awarding last year with the highest number of data breaches ever reported. adults have been victims of account takeovers. To protect and mitigate ATOs, here are some steps to consider: 1.

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Post-COVID Consumer Priorities: Personal Budgets, Brands’ Social Responsibility

Retail TouchPoints

As the world emerges from the COVID-19 crisis, consumers plan to fundamentally change how they spend money and live their lives. According to the sixth EY Future Consumer Index , people are more worried about their health, families and futures than they were in October 2020, when the last Index was published.

Consumer 298