Retail TouchPoints

JULY 7, 2022

That’s because it’s the “everyday” influencers — creators who are making content as a side hustle rather than as a full-time job — who are able to truly, deeply engage with consumers. Move Beyond Social Commerce Platforms for Maximum Impact.

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Marketing Social Commerce Consumer Management 280

Retail TouchPoints

DECEMBER 22, 2021

billion — a 1% increase from pre-pandemic times in 2019. But like much of the world, the luxury sector looks very different today than it did in 2019. The big question was always, ‘Can you translate the experience that luxury consumers expect in an online environment?’” said Bousquet-Chavanne.

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Social Commerce Consumer Shopping Marketing 251

Retail TouchPoints

AUGUST 19, 2021

Back-to-school surveys across the retail sector point to a strong season, spurred by pent-up consumer demand. Jeff Orschell, EY’s Americas Consumer Retail Leaders, noted that global data as well as the firm’s consumer research point to demand remaining elevated, despite the uncertainties.

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Retail TouchPoints

JUNE 3, 2021

Even if brands and retailers don’t have a physical store, they have an opportunity to create a seamless customer-focused experience that spans across their branded ecommerce sites, marketplaces and even social channels. We did more sales in November and December 2020 than in all of 2019. They have to see it to buy it.

Merchant Services 361

Merchant Services Social Commerce Marketing Consumer 361

Retail TouchPoints

APRIL 30, 2021

Additionally, PDI will enable retailers to extend personalized fuel pricing offers in real time to consumers who are on-site or driving nearby, as well as promote in-store products. “By GasBuddy’s partnership with Audible was the subject of a 2019 Retail Innovation Conference session. Berenson & Co. and Moelis & Co.

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Retail TouchPoints

AUGUST 1, 2022

It’s one of the most active communities on TikTok, all centered around the hashtag #BookTok — but don’t confuse it with social commerce. and consumers aged 10 to 19 still account for the biggest segment of its user base. Let’s back up a sec and take a look at how #BookTok has revolutionized book sales.

Social Commerce 261

Social Commerce Accounting Marketing Consumer 261

Retail TouchPoints

JULY 23, 2021

Another residual challenge that arose due to circumstances, was a new consumer mindset. While consumers have the option to refresh their wardrobes online, conditions like increased unemployment and lower incomes shifted consumers from impulse buying to planned purchases. According to Digital Commerce 360 , “consumers spent $861.12

Fashion 261

Fashion Advertising Shopping Consumer 261

Retail TouchPoints

FEBRUARY 7, 2023

Higher-income consumers are less impacted by inflation and, while aware of higher food, home and transportation costs, still have the funds to drive luxury sales and luxury growth,” said Marie Driscoll, Managing Director, Luxury and Retail at Coresight Research in an interview with Retail TouchPoints.

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Payment Services Consumer Marketing Fast Fashion 282

Retail TouchPoints

JULY 9, 2020

For the luxury category, the pandemic’s impact has been multi-faceted, raising the stakes for brands to have larger conversations around how the “luxury experience” is defined and created for an evolved consumer base. Trend 1: Evolving Consumer Priorities Could Depress Luxury Spending. trillion in current exchange rates.

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Clienteling Consumer Accounting Boutique 269

Inside Retail

JANUARY 10, 2024

The world’s largest retailer shared expansive plans for the future of retail at the recent Consumer Electronics Show (CES 2024), focusing on adaptive retail strategies that encompass realms of customers, workforce and society. It’s essentially a ‘Virtual Try-On’ service that becomes a social experience.

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Shopping Payment Services Social Commerce Checkout 262

Inside Retail

MAY 29, 2022

Retailers in Southeast Asia, like elsewhere, have accelerated their adoption of digital platforms as consumers have been forced online to meet their everyday needs. Government efforts to promote digital transformation, including investment in wireless networks, have provided an added boost to e-commerce growth. DTC is poised to grow.

Social Commerce 130

Social Commerce Consumer Shopping Grocer 130

Retail TouchPoints

NOVEMBER 16, 2022

Last year, consumers reported spending more than $23 billion shopping small on Small Business Saturday, and we want to exceed that in 2022.”. Additionally, eligible SMBs will be able to earn a $100 TikTok advertising credit. The new Square-specific Amex credit card, which will be powered by i2c Inc. small business owners.

Merchant Services 258

Merchant Services Finance Advertising Marketing 258

Retail TouchPoints

JANUARY 4, 2021

Beauty invested heavily in bolstering its digital capabilities even further as more consumers shopped direct via the company’s online properties. While the investment amounts have been significant, they were what allowed the business to monitor, understand and respond to new consumer needs during its most crucial time as a business.

Beauty and Health 261

Beauty and Health Consumer Health & Wellness Marketing 261

Retail TouchPoints

JULY 30, 2020

Households with children in elementary and high school are set to spend an average of $789.49 , far exceeding the 2019 record of $696.70. Only consumers only had 17% of their shopping done by early July, and 54% said they held off on spending because they didn’t know what they needed. per family, up from $976.78 — another record.

Merchant Services 259

Merchant Services Advertising Apparel Consumer 259

Retail TouchPoints

SEPTEMBER 22, 2022

With China set to become the world’s largest luxury market by 2025 , Alibaba is intent on building out the immersive digital experience on its Tmall Luxury Pavilion to capture those consumers. From 2019 to 2021, the Luxury Pavilion has seen its customer base grown by more than 150% and sales have increased nearly 300%.

Fashion 233

Fashion Consumer Shopping Marketing 233

Retail TouchPoints

APRIL 18, 2023

After years of degrading consumer trust in platforms, brands and the influencers they hire, Agha’s premise is that his TikTok-esque social commerce platform — which features product reviews only from real, authenticated shoppers — will power the next wave of ecommerce discovery and online community. Here’s how he’s doing it.

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Marketing Payment Services Beauty and Health Fulfillment 266

Retail TouchPoints

APRIL 28, 2023

But Wells knows that to successfully acquire this coveted group of consumers while also retaining its incredibly loyal base of millennial shoppers, the brand can’t simply live in the past. During this time, as a “lean and mean” team, “We didn’t really have social media, we didn’t do any marketing,” Wells explained. “We

Fashion 264

Fashion Consumer Marketing Accounting 264

Retail TouchPoints

JULY 20, 2022

While consumer expectations have continuously shaped retailers’ strategies, tech choices and best practices, COVID-19 accelerated this rate of change. Finally, “innovative” capabilities would incorporate personalization or tailored results based on consumer context and past behaviors. Social proof for products. The result?

Consumer 259

Consumer Customer Experience Inventory Management Shopping 259

Inside Retail

FEBRUARY 15, 2024

As Chinese consumer spending on personal luxury goods continues to surge, luxury brands are turning to cultural events like Lunar New Year to enhance their appeal and captivate a growing market. According to Euromonitor research, Chinese consumer spending on luxury goods is projected to reach a staggering $88 billion by 2028.

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Social Commerce Fashion Accessories Apparel 130

Retail TouchPoints

MAY 14, 2021

Consumer demand for greater privacy is already posing challenges, but there also are new opportunities such as reducing the space between ad and purchase. Unsurprisingly, the prevalence of online shopping made Google Paid Search ads a winner in 2020: average ROAS rose 31% while CPC fell 14% compared to 2019.

Advertising 233

Advertising Returns Social Commerce Marketing 233

Retail TouchPoints

OCTOBER 6, 2022

Rather than being limited to a jam-packed four to five weeks from Black Friday to Christmas Eve, consumers are beginning their shopping as early as October (with a few doing so even earlier than that). In fact, McNamara noted that Mastercard predicts a comeback for Black Friday 2022, with total sales exceeding 2019 results.

Merchant Services 256

Merchant Services Payment Services Promotions Location 256

Retail TouchPoints

NOVEMBER 10, 2020

While this figure is down $50 from 2019, given 2020’s overall uncertainty, such a slight decline would represent a significant victory. Adding to the overall shipping volume will be those consumers who would normally have purchased a gift in-store and brought it to the recipient themselves.

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Shipping Fulfillment Shopping Consumer 246

Retail TouchPoints

MARCH 1, 2024

He compared the level of interest of a consumer who had simply seen a Natori ad on social media to one who had “gone to the website, added something to their bag and abandoned the cart. That’s much more useful [data] than the first consumer. We aren’t blindly retargeting every user,” said Natori.

Department Stores 220

Department Stores Wholesale Finance Apparel 220

Retail TouchPoints

NOVEMBER 3, 2023

The specific challenge for women’s apparel and home goods brand Anthropologie was attracting new, younger consumers without alienating women who had grown up, and grown older, with Anthropologie’s vibe and product offerings over the past three decades.

Advertising 266

Advertising Apparel Marketing Promotions 266

I Vend

JANUARY 20, 2021

billion in 2019 and is expected to grow at a CAGR of over 27% from 2020 to 2026. Read More Social Commerce eCommerce, BOPIS/Click & Collect, and Curbside Pickup have soared in popularity as many shoppers are expected to continue to avoid stores. Cloud POS Market size exceeded USD 1.5

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Payment Services Social Commerce Checkout Fulfillment 98

Retail TouchPoints

MARCH 9, 2023

Now owned by the SPARC Group (a joint venture between brand management firm Authentic Brands Group (ABG) and mall operator Simon Properties ), Forever 21 has spent the last few years refining its image and business model to avoid a repetition of its 2019 bankruptcy. One example Hawkins gives is around inclusivity.

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Checkout Marketing Fashion Shipping 273

Inside Retail

DECEMBER 3, 2024

Today, the Salomon customer includes Pilates princesses whose ‘fit checks’ on social media have contributed to the virality of the shoe styles, whilst the brand still caters to its core original consumer of adventure seekers. The unique set of Salomon partner trail events is an expansion of its global strategy.

Outdoor 264

Outdoor Apparel Wholesale Consumer 264

Inside Retail

OCTOBER 21, 2021

“(The) combination would be a significant positive for PayPal’s ongoing monetization initiatives on both sides of its merchant and consumer platforms, especially if Pinterest’s social commerce platform gets integrated with Honey’s AI into PayPal’s destination app,” Wedbush analysts wrote in a note.

Merchant Services 130

Merchant Services Payment Services Social Commerce Returns 130

365 Retail

DECEMBER 21, 2021

GWI, revealed an overwhelming 91% of consumers estimating their online shopping will either stay the same or increase, but the store remains important. This is most notable within grocery, as 35% of UK consumers purchased groceries online in the past month in Q2 2021, compared to 25% in Q1 2020.? . consumer survey?we

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Social Commerce Payment Services Consumer Shopping 105

Inside Retail

JUNE 29, 2022

Understanding the Chinese consumer. Back in 2019, Fortnum & Mason opened in Hong Kong its first fully-owned and operated shop and restaurant in Asia, as a gateway to strengthen customer connections across the region. As a British lifestyle brand, we want to be authentic but more importantly, relevant to Chinese consumers.

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Planning Social Commerce Outdoor Consumer 130

Inside Retail

NOVEMBER 7, 2022

Meanwhile, the gross merchandise value (GMV) of Southeast Asia’s e-commerce market is expected to grow by a CAGR of 17 per cent from US$129 billion in 2022 to US$280 billion in 2027, and the number of digital consumers in the region is expected to grow to 370 million by the end of 2022. The e-commerce factor. Big numbers.

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ATS Social Commerce Consumer Promotions 130

Inside Retail

JANUARY 11, 2024

How the Stanley tumbler went from dead to widespread When Stanley was originally launched in 1913, the company’s beverage and food containers were primarily marketed toward “rough and tumble” male consumers for arduous expeditions like hikes or long travel journeys. So how did the product come back from the dead? And boy did they ever.

Department Stores 130

Department Stores Marketing Wholesale Consumer 130

Small Biz Trends

JULY 8, 2021

over 2019 in spite of ubiquitous public health emergencies in the country. Organizing a retail event in a physical store can be a good way to pull consumers. 58% of consumers are interested in attending a retail event in the future ( SCORE ). The coronavirus pandemic fueled the growth of e commerce.

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Specialty Store Specialty Retailers Social Commerce Advertising 138

Inside Retail

JUNE 3, 2024

The livestream also allows Zara to reach shoppers even as its physical presence in China has shrunk from 570 stores in 2019 to just 192 as of January 31 this year. “Offering something the consumer would not normally find in stores is a good idea – you need to make the event special, otherwise why would they join?

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Shopping Fashion Fast Fashion Social Commerce 130

Inside Retail

FEBRUARY 26, 2023

This is largely unknown by customers; an Optoro study completed in 2019 found that nearly 90 per cent of online shoppers incorrectly believe returns are immediately restocked. Furthermore, in Australia, data from Australia Post reveals return rates have doubled since 2019.

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Inside Retail

NOVEMBER 8, 2023

In an age when consumers are becoming more and more immersed in the world of social media and video content, the humble book shouldn’t really stand a chance. In 2022, IndieCommerce websites had over US$42 million total in online sales, marking a giant spike from just US$12 million in 2019. billion in 2023 to US$21.17

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Social Commerce Returns Marketing Location 130

Inside Retail

JUNE 17, 2021

In China, online to offline (O2O) was the fastest growing channel in 2020, particularly for affluent consumers in tier-one cities, combining fast delivery, security through contactless interactions and a wide range of in-demand goods — mainly fresh food and personal care items. There can be no doubts about the opportunity. WeChat and chat.

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Payment Services Fulfillment Specialty Retailers Consumer 113