Mattress Firm Names Target, Walmart Vet as Chief Marketing and Experience Officer
Retail TouchPoints
APRIL 7, 2022
Mattress Firm has hired retail and technology veteran Mickey Mericle as its new Chief Marketing and Experience Officer. She will oversee the retailer’s marketing, advertising and customer experience initiatives as well as lead the development and execution of Mattress Firm’s brand strategy and develop a forward-thinking media strategy.
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