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Exclusive Q&A: EY Defines 5 Post-Pandemic Consumer Segments

Retail TouchPoints

In 2018, Ernst & Young (EY) launched an ambitious project called FutureConsumer.Now , to model scenarios that would challenge present thinking about future consumers. Orschell discussed the differences and overlaps among these consumer segments as well as other recent research.

Consumer 279
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Rihanna’s Savage x Fenty to Expand Brick-and-Mortar Reach with 6 More Stores

Retail TouchPoints

“The direct-to-consumer experience connects the energy of the brand’s highly engaged ecommerce site and social community to a vibrant space to discover, shop and interact with Savage X Fenty,” the brand said in a press release. and UK retailers, according to market intelligence platform Edited. and Newark, Del.

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Does Procurement Play a Role in Retail Recovery?

Retail TouchPoints

The last year and a half has been tremendously disruptive to all kinds of businesses, particularly the retail industry. According to a recent consumer behavior report by Raydiant , fewer than half of their survey’s respondents now say they prefer to shop in person.

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Why Direct to Consumer Brands Struggle with Profitability

Indigo 9 Digital

By Tricia McKinnon Over the past decade direct-to-consumer businesses have popped up in nearly every corner of the retail sector. From mattresses sold by Casper to prescription eyeglasses from Warby Parker ambitious founders have taken a page from Amazon’s playbook hoping to sell goods directly to consumers online.

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Retail Trends for 2020

CJ Retail Solutions

Disruption, Responsibility and Veganism – effects on POS and retail. We’ve been saying (for what seems like many, many years) that one of the key upcoming retail trends will be a move towards enhancing engagement in store through digitalisation. Times are definitely changing, unsettled, disrupted….

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Have COVID-19 And Black Lives Matter Accelerated Values-Based Buying?

Retail TouchPoints

Values-based buying — consumers consciously selecting products and companies that support environmental sustainability, social justice movements and a range of other causes — was already a growing force in retail before this year’s unique combination of COVID-19 and Black Lives Matter protests. Brands are 140%.

Consumer 178
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Brand Loyalty is Put to the Test

Rangeme

Like Janet Jackson, more consumers are asking brands, “What have you done for me lately?” In the past three months, more than 80% of consumers purchased a different brand from the one they normally buy and 44% said they would repurchase the new brand even if the original preferred brand was available again. 1 Devenyns, Jessi.

Consumer 105