Indigo 9 Digital

MAY 30, 2022

The pandemic provided a large boost but the truth is that Nike made a strategic decision to focus on its direct business in 2017. Build your own platform by moving away from wholesale The year was 2013 and 81% of Nike’s business came from wholesale. One of the benefits of moving away from wholesale is better margins.

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Wholesale Department Stores Bar Codes Consumer 98

Indigo 9 Digital

FEBRUARY 23, 2023

One its key partnerships was with Rihanna who was Puma’s creative director from 2014 to 2017. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox 4. Focus on wholesale. Do you like this content?

Wholesale 52

Wholesale Apparel Fashion Accounting 52

Indigo 9 Digital

APRIL 4, 2022

Alibaba.com is a business-to-business wholesale website where manufacturers, trading companies and resellers trade goods in large quantities. Last year 60% of Amazon’s retail sales came from third party sellers. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox.

Merchant Services 52

Merchant Services Advertising Department Stores Wholesale 52

Indigo 9 Digital

FEBRUARY 28, 2023

Zak Normandin, CEO of direct to consumer brand Iris Nova, (parent company of Dirty Lemon beverages) said cost per action on Facebook increased by a factor of three between 2017 and 2018. Five years later Everlane back tracked and opened its first store in 2017. Reduce friction in the shopping process. Do you like this content?

Advertising 98

Advertising Returns Consumer Promotions 98

Indigo 9 Digital

MARCH 31, 2023

A trend that has been in place over the last several years is that luxury brands continue to open their own stores and bolster their own eCommerce capabilities. Why should a brand sell wholesale when it can sell directly to its customers? Many of the luxury stores in Yorkdale were not there ten years ago. Do you like this content?

Apparel 97

Apparel Department Stores Wholesale Beauty and Health 97

Indigo 9 Digital

NOVEMBER 16, 2023

As a way to spend less on marketing Casper started selling in wholesale channels like Target starting in 2016 and began opening stores in 2018. Casper now has more than 60 stores and several retail partnerships. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox 3.

Consumer 98

Consumer Returns Advertising Marketing 98

Indigo 9 Digital

JULY 21, 2023

Zak Normandin, Dirty Lemon’s founder said cost per action on Facebook increased by a factor of three between 2017 and 2018. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox 3. A lack of a store network or wholesale business.

Returns 52

Returns Advertising Consumer Wholesale 52