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The 2017 Omnichannel Holiday Strategy Advantage

Wiser

In-Store Returns . Between their bookstores in cities across the US and their recent announcement that shoppers can drop off their returns at certain Kohl’s stores, they’re out to prove that in-store and online can work together well, even on a massive scale. Ship from Store . Schedule a demo today.

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How Your Brand Can Have a Strong Presence at International Trade Shows

Rangeme

Looking ahead, the Center for Exhibition Industry Research doesn’t expect a return to growth for the industry until 2023 due in part to pandemic health concerns, and the cost and time savings of moving trade shows online. October 23, 2017. October 23, 2017. October 23, 2017. October 23, 2017. ASI Central.

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6 Reasons Walmart’s eCommerce Strategy is Winning

Indigo 9 Digital

66% of consumers surveyed said “best value for money” keeps them returning to a brand, taking the top spot in terms of consumer preferences. Some of the most successful retailers today include Dollar General, Dollar Tree, Target, Costco and Walmart. Customers love it but it’s costly for retailers. Do you like this content?

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5 of the Best Ways DTC Brands Get New Customers

Indigo 9 Digital

Zak Normandin, CEO of direct to consumer brand Iris Nova, (parent company of Dirty Lemon beverages) said cost per action on Facebook increased by a factor of three between 2017 and 2018. This is because the vast majority of retail sales still happen in stores with online sales representing only 14.6% Still not convinced?

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Why Direct to Consumer Brands Struggle with Profitability

Indigo 9 Digital

Then there are those pesky returns. How often have you bought something online, then returned it without a second thought? For the retailer that’s a cost that eats into profits. Customer returns are also a thorn in Casper’s side as it is for many retailers. million on “refunds, returns, and discounts” in 2018.

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6 of the Top Reasons Online Businesses Fail

Indigo 9 Digital

An innovative idea and a slick website might get customers excited but many founders eventually realize it’s actually pretty hard and expensive to acquire customers when you don’t have any retail stores. And when your customers demand free shipping or when return costs add up a promising business can be put into jeopardy pretty quickly.

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Nordstrom’s Strategy for Success, 6 Key Elements

Indigo 9 Digital

Nordstrom also entered into a partnership in 2019 where it began accepting returns of online orders from competitors such as Kohl’s and Macy’s. This was Nordstrom’s way of thinking more holistically about its customers’ needs and in return customers often shop while dropping off a return. Innovative store formats.

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