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Banner Black Friday Sales Bode Well for Holiday Season

Retail TouchPoints

Online sales saw an even bigger bump, with Adobe Analytics reporting a new milestone for ecommerce on Black Friday as consumers spent a record $10.8 That is more than double what consumers spent just a few years ago in 2017, when Black Friday drove a little over $5 billion in online spend. billion online, up 10.2%

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Has Amazon Finally Cracked the Code for Grocery Retailing?

Retail TouchPoints

Heres what I discovered about Amazons latest wave of grocery retail development: First, a Little Fresh History Those of you who have followed the Amazon grocery saga know that the tech giant has struggled to find its footing in this category since its 2017 $13.7 in addition to $15 in non-Prime promotions on a $350 cart).

Checkout 284
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Amazon is set to take off in Australia this year, get ready

Inside Retail

Amazon, the $2 trillion gorilla, arrived on our shores officially in December 2017, just in time for Christmas. This has led a number of CPGs and FMCGs to increase their investment and focus on the Amazon platform, which provides consumers with a greater selection and assortment to choose from. Amazon announced it posted over $3.1

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Adobe: Consumers Will Spend More Online in First 10 Months of 2021 than All of 2019

Retail TouchPoints

The Adobe Index — which analyzes consumer transactions across more than 100 million SKUs in 18 categories — found that consumers have spent more than $541 billion online in the first eight months of this year, from January through August 2021. However, the report indicates that consumer fears about inflation have not been inflated.

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The RealReal Teams Up with Mytheresa to Promote Circularity as it Expand Reach Beyond Fashion

Retail TouchPoints

Luxury resale marketplace The RealReal has teamed up with luxury fashion site Mytheresa to educate consumers about the value of resale and encourage online consignment of upscale goods. The RealReal inaugurated National Consignment Day in 2017 to raise awareness about creating a more sustainable fashion ecosystem through resale.

Fashion 264
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Promotions and Discounts: 2017 Back-to-School Trends

Wiser

Consumer spending during back-to-school 2017 sales was forecasted to increase and reach $83.6 Here at Quad, we took a deeper look at the promotion and discounting back-to-school trends of last year versus this year leading up to peak back-to-school shopping season. Less free shipping promotion mentions. Bigger Discounts.

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Kohl’s Names Interim Marketing Leader as its New CMO

Retail TouchPoints

Raymond has been with Kohl’s since 2017, beginning as SVP, Media and Personalization and promoted to EVP, Customer Engagement, Analytics and Insights in June 2020. Raymond has had the post on an interim basis since the May 2022 departure of former CMO Greg Revelle. Christie Raymond. 18, 2022.

Marketing 304