A1 Retail

DECEMBER 20, 2021

Enter social commerce. Social commerce isn’t new. Instagram trialled new tools for in-app shopping back in 2016, which in technology terms was lightyears ago, and there were others who even came before that. Back then, it was essentially online shopping but through social channels. Experience is key.

Social Commerce 75

Social Commerce Shopping Consumer Promotions 75

Retail TouchPoints

DECEMBER 2, 2020

A 2016 survey found that nearly 80% of impulse buys happen in-store. With in-store and online order histories, they can customize online promotions to grab shoppers’ attention. Social commerce plays a vital role in impulse buys because marketers can customize their messages and meet customers at the right time.

Social Commerce 259

Social Commerce Checkout Payment Services Consumer 259

Inside Retail

FEBRUARY 15, 2024

Indeed, the high e-commerce penetration rate in China, 37 per cent for total apparel and footwear sales and almost 14 per cent for designer apparel and footwear sales in 2023, made social commerce and livestreaming the natural next step for luxury and fashion.

Social Commerce 130

Social Commerce Fashion Accessories Apparel 130

Inside Retail

MAY 29, 2022

Government efforts to promote digital transformation, including investment in wireless networks, have provided an added boost to e-commerce growth. Social commerce will remain a preferred shopping channel. Social commerce promises incredible potential driven by strong collaboration with influencers.

Social Commerce 130

Social Commerce Consumer Shopping Grocer 130

Retail TouchPoints

NOVEMBER 30, 2023

Create high-quality, sharable content: One of the best ways to earn backlinks is by creating interesting content that people want to share and promote on their own websites or social media platforms. To help you get the most out of your link-building efforts, here are some of the best ways to get it done: 1.

Marketing 278

Marketing Promotions Returns Social Commerce 278

Retail TouchPoints

FEBRUARY 15, 2022

The social platform debuted in the U.S. in late 2016, and a little over five years on TikTok now sees 1 billion global users monthly. Whether it’s organic or promoted, all content shows up in the same feed, so in order for it to resonate, it should look and feel the same way that other users’ content looks and feels.”.

Consumer 277

Consumer Social Commerce Marketing Promotions 277

Inside Retail

APRIL 29, 2024

Joining their board means diving into the heart of social impact and utilising my skills to make a tangible difference. DW: Big W at the time I took over as managing director in 2016 was struggling, and had been struggling for a number of years. DW: It’s about aligning corporate objectives with social responsibility.

Shipping 147

Shipping Finance Management Promotions 147