Retail TouchPoints

AUGUST 31, 2022

From the point-of-sale to stock information, the retail industry is brimming with data. Yet these data points are only part of the story. Awareness of consumer behavior in the offline retail world can help brands drive sales, find ideal customers, and innovate. Use Location Data to Better Understand your Audience.

Location 290

Location Advertising Promotions Point of Sale 290

Retail TouchPoints

DECEMBER 2, 2020

A 2016 survey found that nearly 80% of impulse buys happen in-store. With in-store and online order histories, they can customize online promotions to grab shoppers’ attention. The point-of-sale remains a big opportunity for impulse buys. How much of that happens in-store versus online is hard to say.

Social Commerce 259

Social Commerce Checkout Payment Services Consumer 259

Retail TouchPoints

AUGUST 29, 2023

We began offering the option for customers to go online to make an appointment for a store visit in 2010, debuted the MyVerizon app in 2011 and began offering BOPIS (buy online, pick up in-store) in 2016. It helps keep all the promotions and performance metrics, leadership results and recognition in one place.

Payment Services 275

Payment Services Accounting Customer Experience Point of Sale 275

Inside Retail

APRIL 29, 2023

The trend was evident well before then but gathered pace in the last three years as businesses promoted card-only and contactless payments in response to lockdowns and infection concerns. 3 The hidden cost of cash For many organisations, completing the sale with the least disruption is usually more important than eliminating cash.

Merchant Services 130

Merchant Services Payment Services Customer Experience Point of Sale 130

365 Retail

MAY 27, 2021

Their innovative partnership with Amazon – offering free same-day grocery delivery to Prime members – was established in 2016 but has grown exponentially over lockdown as both retailers tried to support customers staying at home. Morrisons has moved away from its’ ‘More’ loyalty points scheme to launch the My Morrisons app.

Point of Sale 82

Point of Sale Promotions Supermarket Shopping 82

Retail Focus

APRIL 4, 2024

Digital transformation has extended the customer experience beyond the point of sale. Channels Adopted: Hermes primarily utilises its official website and select social media platforms for brand promotion. Channels Adopted: The choice of digital channels for brand promotion and engagement also varies.

Clienteling 147

Clienteling Supply Chain Management Customer Experience Consumer 147

Retail Adventures

JUNE 3, 2024

Promote Your Pop-Up : Use a mix of online and offline marketing tactics to promote your pop-up shop. Point-of-Sale (POS) Analytics : Use POS systems to track sales data, including transaction volume, average purchase value, and popular products. More about Flame Analytics.

Shopping 52

Shopping Promotions Target Market Point of Sale 52