2016 Marketing Target Market 
Inside Retail
AUGUST 22, 2024
During the 2016 Rio Olympics, the story of US gymnast Simone Biles captivated audiences. These shifts manifest in various ways, from increased consumer spending to innovative marketing strategies. Limited-edition items and memorabilia become highly sought after, creating a lucrative market for retailers.
Retail TouchPoints
OCTOBER 13, 2020
Retailers already are using data to streamline operations and better target marketing initiatives. Jason Adlam joined CHEP Canada in 1995 and was named VP, New Business Development for CHEP USA in 2016. Data Shows Us the Way.
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Retail TouchPoints
OCTOBER 13, 2022
After all, there are so many channels and touch points available that can help brands acquire new customers, test new markets and expand their reach. To find their own unique path to growth, brands must select the combination of components that best suits their messaging, product set and target audience. “So
Inside Retail
SEPTEMBER 15, 2021
British expats are the key target market of online grocery store British Corner Shop, which services over 150 countries around the globe with over 10,000 popular products, from Marmite to McVities. It has over 500,000 regular shoppers globally, with its biggest markets being Europe, the US, Canada and Australia.
Wiser
JULY 20, 2021
Related: 8 Simple Tactics to Increase Market Basket Size. When we first discussed this topic way back in 2016, Raj Rajaratnam, then the VP of Consumer Insights at Clorox, was saying that “focus groups are probably the most misused tool in our tool kit. This leads to ineffective marketing efforts and can be detrimental to company sales.
Inside Retail
OCTOBER 18, 2023
Iconic British retailer Marks & Spencer (M&S) recently opened the doors to its 16th store in Malaysia, cementing its already significant presence in the Southeast Asian market. In 2016, just after opening its 10th store in mainland China, M&S made a complete exit from the country.
Inside Retail
MARCH 14, 2024
Skincare makes up over 40 per cent of the total global cosmetics market and the product category continues to grow its market share. In 2024, the global revenue forecast for the natural cosmetics market is close to US$14 billion. The brand launched in 375 Priceline stores in 2016.
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