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R.M. Williams names new chief marketing officer

Inside Retail

Williams as its new chief marketing officer. Willingham, former managing director of advertising and brand consulting company DDB New Zealand, will aim to drive the next phase of growth for the 89-year-old South Australia-based company. Williams names new chief marketing officer appeared first on Inside Retail. The post R.M.

Marketing 246
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FTC Chair Lina Khan on Fighting ‘Gatekeeper Markets’ that Throttle Fair Competition

Retail TouchPoints

A study from Pew Research in 2016 found that 65% of Americans felt the country’s economic system “unfairly favors powerful interests.” Connecting the dots between problems in the world and our policy choices — be it high grocery prices or independent pharmacies being run out of the market — has been key.

Marketing 328
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StockX Co-founder Promoted to CEO Job

Retail TouchPoints

Schwartz co-founded StockX, a platform for buyers and sellers of sneakers, apparel, electronics and collectibles, in 2016 with Dan Gilbert, Josh Luber and Chris Kaufman. StockX saw rapid growth over the past five years as the company expanded into new categories, entered new markets and scaled to serve tens of millions of customers annually.

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The Rise of Micro Markets in Airports

Retail TouchPoints

Micro markets are one of the key self-service options that are becoming increasingly popular in airports. Micro markets also offer simple and secure payment options, allowing tourists to pay with their credit card and not have to worry about taking out or exchanging cash.

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5 New Ways Retail Marketers Can Utilize Location Data This Year

Retail TouchPoints

While location intelligence has been almost synonymous with measuring foot traffic to stores, there are much broader applications that retailers and marketers should incorporate into their strategies this new year. Do you know the average conversion window of each channel in your media plan? Amplifying your message across channels.

Location 279
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Mytheresa Personalization Push Drives Uptick in Conversions, Engagement

Retail TouchPoints

The companies first partnered in 2016, as Mytheresa began working to improved conversion rates by offering personalized content across its international presence, which spans 133 countries and eight languages.

Fashion 264
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Europe’s largest luxury watch house opens in Promenaden, Oslo’s Fashion District

Retail Focus

The store forms a key part of Promenaden Management’s extensive revamp of Oslo’s Eger shopping gallery, which was originally built in the 1850s. These iconic names were introduced to the area after Promenaden Management assumed control of the district in 2016.

Fashion 257