Retail TouchPoints

NOVEMBER 25, 2024

I found a new factory in 2015, and they really understood my vision. I also was doing all our social media, posting about every store that wanted to carry Bogg Bag, and sharing the best places for people to get them. RTP: How did you move on and learn from that experience? We started doing trade shows and focused on wholesale.

Wholesale 275

Wholesale Advertising Sporting Goods Marketing 275

Retail TouchPoints

FEBRUARY 19, 2025

The advance of social commerce provided China with additional means to establish its leadership in digital commerce. Platforms like ByteDance’s Douyin and its counterpart for foreign markets, TikTok, integrate social experiences with shopping.

Social Commerce 147

Social Commerce Promotions Consumer Marketing 147

Retail TouchPoints

AUGUST 18, 2023

Amazon’s SFP program first launched in 2015, was shut down for a time, and then re-opened as an invite-only offering in June 2023. 1, 2023, multiple sources report. The news was shared in a notice sent to merchants that was viewed by CNBC and other news outlets.

Merchant Services 241

Merchant Services Fulfillment Shipping Shopping 241

A1 Retail

NOVEMBER 18, 2021

More people than ever will use social channels to make purchases over the weekend as the shift towards social commerce continues to gather pace. About half of younger shoppers (ages 18-34) are planning to purchase from Facebook (55%) or Instagram (49%) and about a third from TikTok (34%) or Pinterest (32%).

Social Commerce 40

Social Commerce Beauty and Health Planning Accessories 40

Inside Retail

FEBRUARY 17, 2025

But if you have never heard of social commerce, now is the time to stand up and pay attention. Statista has reported that the global value of social commerce will grow from US$1.3 In late 2023, Salesforce reported that 59 per cent of consumers had shopped on social media, a massive jump from 15 per cent in 2021.

Payment Services 130

Payment Services Social Commerce Department Stores Consumer 130

Inside Retail

SEPTEMBER 19, 2022

It started with Facebook Shop, which was launched in 2015. There have been many attempts at making Facebook and Instagram shoppable. Best I know, none of them got much traction with retailers nor, more importantly, with users. No, I haven’t bought anything via Facebook Shop either.

Shopping 130

Shopping Payment Services Advertising Comparison Shopping 130

Inside Retail

OCTOBER 12, 2023

One example of this is Austin-based fragrance brand Phlur, which launched in 2015, and is now owned and creatively directed by fashion influencer Chriselle Lim. It was no longer about running television commercials or magazine spreads, it was about telling the story.”

Consumer 130

Consumer Fashion Marketing Social Commerce 130