How Shein’s social media tactics have won over ‘eco-conscious’ Gen Z
Inside Retail
SEPTEMBER 13, 2021
Chinese fast fashion retailer Shein may frequently grab headlines for the wrong reasons but there’s no denying the increasing popularity of the controversial brand. As of October 2020, Shein was the world’s largest online-only fashion company, according to Euromonitor International. The price of fast fashion.
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