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The Next Generation of Shoppers Needs a Next-Generation Strategy

Retail TouchPoints

At the same time, just to complicate things further for retailers, Gen Z actually likes to shop in physical retail stores, according to the study. This new way of shopping is a powerful retail trend toward simplifying, speeding and improving the online shopping experience.

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Which Retail Trends Show How Important Technology Is In 2024?

365 Retail

Another type of business that’s gone online can be seen thanks to the recent story of the retail coffee brand Barista Bar. This service was launched in 2015 and they’ve now invested in an overhaul of their website and app to provide a digital-focused approach. The post Which Retail Trends Show How Important Technology Is In 2024?

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Goat Group: 7 Things You Need to Know About its Strategy & Growth

Indigo 9 Digital

GOAT Group which was founded in 2015 is also the home of Fight Club, a chain of consignment stores for rare shoes, as well as Grailed a streetwear resale site. Since 2015 GOAT Group has gone quickly, garnering a valuation in the billions. Nike Dunks represent nearly 50% of Nike sales at Goat and Fight Club. billion last year.

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The Future of Retail: 9 Ways Alibaba is Redefining Retail Stores

Indigo 9 Digital

Three years earlier in 2015, eCommerce giant Alibaba opened its first Hema supermarket in China. Hema is part of Alibaba’s “New Retail” strategy. New Retail according to Jack Ma, Alibaba’s co-founder, is “the integration of online, offline, logistics and data across a single value chain.” As of March 2021 Hema had 257 stores.

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5 Lessons Learned from Shake Shack’s Strategy & Growth

Indigo 9 Digital

One of the reasons Shake Shack took off is because there weren’t a lot of similar options at the time. Walmart, for example, became the largest seller of organic food in the United States in 2015 more than a decade after the first Shake Shack opened. Find the white space. Do you like this content?

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Predicting the Holidays: Analyzing Competitor Holiday Trends

Wiser

There’s no oracle that can tell you exactly how to attack the holiday season, or how to predict what your competitors will be doing, but looking at past behavior can be a great indicator. Let’s take a look at a product category that is often the focus of holiday sales: women’s handbags.

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10 Things You Need to Know About the Jordan Brand’s Success & Growth

Indigo 9 Digital

Look at the Gap it has struggled to pass the tests of time yet the Jordan Brand is growing quickly at a time when people are spending less on clothing and more on things like technology, think iPhones and data plans. Nike was desperate to keep Jordan from signing with Adidas which was dominant at the time.

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