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Why AMP for Email has a Place in Every Email Marketers’ Playbook

Retail TouchPoints

Originally developed by Google in 2015, accelerated mobile pages (AMP) is open source technology designed specifically to boost how fast pages load on smartphones and tablets. AMP for email allows marketers to send surveys and collect data, too. Why AMP, and Who’s on Board?

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Why demand for Akubra hats is at an all time high

Inside Retail

Demand is at an all time high and there’s now a six-to-eight week backlog at the brand’s manufacturing facility in Kempsey, NSW. “We We talk a lot as a management team about what’s the big driver,” Andrew Angus, Akubra’s general manager of sales and marketing, told Inside Retail. “Is

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Woolworths CEO Brad Banducci to retire

Inside Retail

We have a wonderfully talented and passionate team at Woolworths Group as personified in Amanda Bardwell and I look forward to working with Amanda and our team over the next few months as we set ourselves up for the next chapter,” said Banducci. “Amanda is a proven leader, business builder and modern retailer.

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Luxury brand Hermès targeted by animal rights protestors

Inside Retail

The latest footage comes from farms in the Northern Territory, at a time when the business is looking to expand its saltwater crocodile farms in the region, which could see as many as 50,000 crocodiles farmed for their skin. The post Luxury brand Hermès targeted by animal rights protestors appeared first on Inside Retail.

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How retail left the Baby Boomer generation and its “silver economy” on the table

Inside Retail

Whether marketers are subconsciously ageist or they’ve gotten distracted riding the Millennial branding and Gen Z social media wave all the way to the bank is still up for debate. Marketing efforts and budgets are mostly directed towards younger consumers despite their lack of loyalty and shrinking disposable income. “If

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Alibaba’s Freshippo launches into Australia with local partner

Inside Retail

Freshippo’s items will be available through Ebest’s shopping app and website, with a product selection tailored to the Australian market, including Chinese delicacies such as snacks, juices, tea drinks, and culinary sauces. Australia is Freshippo’s third offshore market after the US and Singapore.

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Vida Glow partners with Heinemann for Sydney Airport pop-up

Inside Retail

Australian ingestible beauty brand Vida Glow will allow departing travellers to stock up, replenish and discover the brand at an interactive hydration station at Sydney Airport. ” The company also plans on launching with Dufry at Melbourne Airport in March and Lotte in Sydney in April. .”

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