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Southeast Asian retailer Shopee’s long path to profit: Are we there yet?

Inside Retail

Shopee opened for business as a consumer-to-consumer (C2C) marketplace in the first quarter of 2015 and evolved into a hybrid B2C/C2C business model that by late 2019 was growing fast. Some have lost patience and deserted the ship. Advertising revenues have a lot of upside, and so have commissions on marketplace sales.

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How Buy One, Get One Can Improve Your Sales

Wiser

When Amazon first introduced free shipping in some parts of Europe, they saw a significant increase in sales for all places except for France. The reason why France’s sales were not on par with the other countries was because instead of free, shipping’s cost was mistakenly reduced to 1 franc (about 10 cents at the time).

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10 Online Businesses for Sale in May

Small Biz Trends

Established in 2015, this Online Wakesurfing Retailer manufactures ballasts. The revenue comes from advertiser earnings (85%) and the remainder 15% from direct advertising campaigns. SaaS – Amazon & eBay Drop Shipping Automation Tool. The sale includes control of all related platforms and mining technology.

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Alibaba’s Business Model – How the eCommerce Giant Makes Money

Indigo 9 Digital

Merchants are charged a fee to list on Tmall as well as a sales commission and advertising fees. Alibaba.com generates revenues through advertising fees as well as by charging a fee to list on the platform. Then sellers ship merchandise directly to customers via third party logistics providers. Source: Statista.

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The Google Ads Strategy of Purple Mattresses

Store Growers

The company launched back in 2015 with a $171,000 Kickstarter campaign. Free & convenient shipping. Here is a quote from CMO Alex McArthur : “We have more people on our creative team than our advertising or acquisition team. This kind of placement is the big leagues when it comes to online brand awareness advertising.

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What You Need to Know To Run a Successful Online Business

Rain Pros

When you gather this type of intelligence, you’re able to create detailed customer profiles that guide your online advertising, landing page optimization, product development, and more. With the supply chains and shipping capabilities available today, even the smallest online companies are able to handle international sales.

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How Away Uses Google Ads (Case Study)

Store Growers

Started in 2015 by two former Warby Parker executives, the company has truly disrupted an industry. They didn’t launch on Kickstarter, but they did something very similar when they found out that their products weren’t going to be ready in time for the 2015 holiday season. But it’s hard to capture these searches profitably.