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Kivari, born in a market, opens two more stores

Inside Retail

The brand has its roots in a local market in Burleigh. Kivari, founded in 2014 by Kirstin-Lee Keysers, offers coastal-inspired designs that merge feminine, elevated trends with craftsmanship. Australian fashion label Kivari has opened two new retail stores – at Bondi Junction and Burleigh Heads.

Marketing 246
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Taylor Swift offers a masterclass in marketing. Here’s what retailers can learn

Inside Retail

You don’t have to be a marketing expert to know that Taylor Swift is a bulletproof brand that consistently improves, regardless of the challenges she faces or the challenges she sets for herself. She can instruct marketers on leading by example and practicing what they advocate for.

Marketing 290
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Citing ‘Market Instability,’ Walgreens Decides Not to Sell UK Retailer Boots

Retail TouchPoints

But, as a company statement pointed out, market conditions have shifted dramatically in the last six months. We have now completed a thorough review of Boots and No7 Beauty Company, with the outcome reflecting rapidly evolving and challenging financial market conditions beyond our control,” said Rosalind Brewer WBA CEO in the statement. “It

Marketing 251
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The Future of Retail Takes a Digital Shift to Omnichannel Marketing

Retail TouchPoints

Finally, the once-static world of retail marketing is transforming. One by one, retailers are finding that their marketing models — co-op driven, lacking in transparency, and largely traditional in form — are secondary options when compared to the self-serve, data-driven models of digital marketplaces.

Marketing 313
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Desigual set to make Australian return

Inside Retail

Desigual first entered Australia in 2014 with a flagship store in Melbourne through a licensing agreement with Edwards Imports. Desigual is known for its bright clothing and brave marketing techniques, such as offering free clothes to shoppers who arrive in their underwear. But the expansion never eventuated.

Returns 276
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How Target Australia is changing up traditional Mother’s Day marketing

Inside Retail

In 2014, her son, Luke, was murdered by his father, a shocking tragedy that upended her life and drove her to start campaigning against family violence. The post How Target Australia is changing up traditional Mother’s Day marketing appeared first on Inside Retail.

Marketing 246
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Global luxury brands find safer passage into India’s premium retail market

Inside Retail

With a vast population still grappling with basic needs and a price-sensitive market, many global luxury players have incurred significant losses in the past. However, recent shifts in market dynamics have transformed the approach of Western luxury brands towards India. times by 2030, reaching a staggering US$300 billion.