Retail TouchPoints

JULY 27, 2022

In 2014, Sullivan was named chairman of the board. During her career, Sullivan also worked with The Stride Rite Corporation as COO and held consumer brand management and sales roles at companies including M&M/Mars and The Mennen Company.

Brand Management 277

Brand Management Fashion Management Consumer 277

Retail TouchPoints

JUNE 18, 2020

Since Grieder became CEO in 2014, the Tommy Hilfiger business grew from $6 billion to more than $9 billion in retail sales in 2019, and the Calvin Klein European business more than doubled in revenues and earnings.

Finance 207

Finance Brand Management Management Consumer 207

Retail TouchPoints

DECEMBER 31, 2021

For digital marketers, strategic decisions about marketing spend allocated to specific retailers is now largely shaped by these factors; retailers unwilling to let a brand manage its own media, and the inability to run off-platform strategies to specific retailers.

Marketing 321

Marketing Marketing Spend Brand Management Consumer 321

Inside Retail

MARCH 7, 2023

The collaboration also extends to Skechers t-shirts, leggings, shorts and racerback longline bras, and marks the brand’s first coordinated apparel and footwear collaboration. It follows DVF’s partnership with H&M , which launched in 2021, and also featured the lips print.

ATS 246

ATS Apparel Wholesale Fashion 246

Inside Retail

FEBRUARY 19, 2024

You don’t have to be a marketing expert to know that Taylor Swift is a bulletproof brand that consistently improves, regardless of the challenges she faces or the challenges she sets for herself. In another instance, in 2014, after Taylor pulled her music from Spotify, she risked being perceived as a greedy singer.

Marketing 290

Marketing Brand Management Management Customer Experience 290

Retail TouchPoints

OCTOBER 3, 2023

Alcohol ecommerce solution DRINKS has sold the Wine Insiders brand, which it acquired in 2014, to the new brand management firm Full Glass Wine Co. Financial details of the transaction were not disclosed. Full Glass was founded earlier this year by alcohol industry veteran Louis Amoroso and entrepreneur Neha Kumar.

Brand Management 147

Brand Management Marketing Management Consumer 147

Inside Retail

APRIL 3, 2023

Opening up again Volley – which was sold by Pacific Brands to private equity firm Anchorage Capital in 2014 following a collapse in sales – has managed to transform its reputation as a ‘daggy’ shoe company. In 2019, Volley’s brand manager John Szwede told News.com.au

Accessories 244

Accessories Wholesale Management Brand Management 244