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More Private Label, Smaller Store Footprints: How COVID-19 Is Accelerating Existing Retail Trends

Retail TouchPoints

That’s why retailers and their ecosystem partners can better prepare for the future by understanding where they were already headed and compare it to the new trajectories created by the coronavirus. The reported focused on long-term trends, with an eye on how they have shifted in the relatively short window of COVID-19 activity. .

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The Growth Strategy Behind Goop, a Brand Owned by Gwyneth Paltrow

Indigo 9 Digital

But over more than a decade Gwyneth Paltrow’s lifestyle brand has grown from a weekly newsletter into an eCommerce, media and events empire valued at $250 million in 2018. Those newsletters produced 35% of the traffic to goop’s website at one time. To be successful and to have longevity you will need to reinvent yourself at some point.

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Allbirds’ Strategy, 5 Reasons Behind its Fast Growth

Indigo 9 Digital

We often wondered if the natural, anti-bacterial, anti-odour properties of wool were the answer to our smelly shoes and it led to the question: ‘why had wool never been used to make the upper of a shoe before,’” wrote the brand in its 2014 Kickstarter campaign. It also has properties that keep your feet smelling fresh. “

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The Top 40 Jack Ma Quotes on Business, Leadership & More

Indigo 9 Digital

These lines of business are so successful that Alibaba’s IPO in 2014 remains the largest IPO in history raising $25 billion. Take a look at his advice on leadership, failure, success and more. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox.

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eCommerce and its Profitability Issue. Why its So Hard to Make Money

Indigo 9 Digital

A study by the Capgemini Institute found that on average retailers charge their customers just 80% of the cost of delivering goods. The irony of online shopping is that the most economical model for a retailer is when customers are not purely online shopping at all. Take mattress retailer Casper. In 2018 Casper spent $80.7

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5 Ways to Make Your Retail Store Grow Faster

Indigo 9 Digital

There are many retailers pursuing this strategy right now. Ulta Beauty has a deal with Target to open at least 800 mini Ulta Beauty stores within Target stores. In 2014 Starbucks introduced a complete tuition reimbursement program for employees located in the United States who worked at least an average of 20 hours per week.

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The Reasons Behind Starbucks’ Great Customer Experience

Indigo 9 Digital

In 2014 Starbucks introduced a complete tuition reimbursement program for employees located in the United States who worked at least an average of 20 hours per week. Starbucks offers health care benefits to any eligible employee who works at least 20 hours a week.] The thought that we would cut that benefit—I couldn’t do it.