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From Clicks to Bricks: Expanding Brand Loyalty Through Physical Stores

Retail TouchPoints

Now may be the perfect time for more DTC brands to explore physical retail — in a post-COVID-19 landscape with prime real estate more affordable than ever, and shoppers seeking social interaction as they become comfortable visiting retail stores again. An Emerging Retail Trend. Boost customer touch points.

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8 Reasons Why Blockbuster Failed & Filed for Bankruptcy

Indigo 9 Digital

If you didn’t return your movie rental on time you were charged a dollar a day. In 2006 Blockbuster launched a program called Total Access where online customers could return rentals to Blockbuster stores and in exchange they received a DVD rental for free all for one low flat fee. Poor execution. Do you like this content?

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5 Ways to Make Your Retail Store Grow Faster

Indigo 9 Digital

Nearly a decade ago when Best Buy was trying to turn its business around one of the things it did that was quite effective was to allow Apple, starting in 2013, to set up store in store selling areas within Best Buy locations becoming one of the first retailers Apple partnered with. After that Samsung, Sony and Microsoft followed.

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6 Reasons Walmart’s eCommerce Strategy is Winning

Indigo 9 Digital

For many years analysts were saying stores are dead but if Walmart didn’t start testing grocery pickup back in 2013 its grocery pickup services would not have performed so well when put to the test during the pandemic. Walmart had this foresight and a decade ago in 2013 it started testing a grocery pickup service.

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5 of the Best Ways DTC Brands Get New Customers

Indigo 9 Digital

This is because the vast majority of retail sales still happen in stores with online sales representing only 14.6% of retail sales in 2022 in the United States. Consumers like to touch and feel products and let’s be honest returning online orders can be a hassle. Still not convinced? Live in the bra for 30 days”.

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The Downfall of Sears, 5 Reasons Why it’s Struggling to Survive

Indigo 9 Digital

If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox. What was once a little known secret has come to the forefront, stores are one of the keys to the success of any retailer with an eCommerce business. Do you like this content? A lack of focus.

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The Top 15 Ways to Find New Customers in Retail

Indigo 9 Digital

After its first local radio ad placement in 2013 it had 1,500 website visitors in less than 10 seconds versus a normal level of traffic of 150-200 visitors. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox. Do you like this content?