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If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. The actual content in these short-form videos also signals a shift in the kinds of marketing messaging that is hitting home with consumers. “
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Contributing factors is you know there’s probably more room for growth in some of these International markets than then you know the maybe in the domestic Market. Marker 03. [22:47] Marker 03. [22:47]
No Shopify launches an ad product such as a retail media network Yes Meta/Google/TikTok lose ad share to new social media platforms and retail media networks. For 2023, live streaming commerce, still not meaningful in the US. The bulk of my e-commerce data comes from Amazon.
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