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How Smart Design will Shape the Future of Retail Media Networks

Retail TouchPoints

As advertisers seek more advanced targeting capabilities and measurable results across multiple channels, success in 2025 and beyond will depend on thoughtful design that prioritizes flexibility and customization. This design-first mindset offers significant advantages for both retailers and advertisers.

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Gap, DoorDash, NBCU Execs Weigh in on the State of the Consumer

Retail TouchPoints

Contextual Relevance Another core tenet of media is ensuring that content, especially advertising, is relevant to viewers. We’ve really been focused on, not necessarily screens per se, but how do we build a curated, experiential, visually compelling content experience for our customers? DoorDash and CVS can attest to this reality.

Consumer 147
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What retailers should know about TikTok’s return and the rise of RedNote

Inside Retail

Why Xiaohongshu matters for retailers Founded in 2013, Xiaohongshu is a hybrid of social media and e-commerce with more than 300 million monthly active users. It prioritises meaningful content while discouraging low-quality advertising or plagiarism.

Returns 130
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TCPA Text Messages and Recruiting Compliance

Go Hire - Experience Retail

Second, a lot of recruiters think that “employment” and “recruiting” messages sent via sms / text messaging are not considered “telemarketing” or “advertising” under TCPA, and are therefore exempt, see case law below. the court ruled that “recruiting” is not specifically covered as advertising under the TCPA. They know the TCPA.

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Modibodi was a pioneer in period underwear. Can it reinvent itself for Gen Z?

Inside Retail

Australian period underwear brand Modibodi has always taken a bold approach to advertising. When Modibodi founder Kristy Chong launched the brand in 2013, the period underwear category was in its infancy and many people still considered periods and bladder leaks to be taboo topics. It’s not just a new advertising approach.

Apparel 264
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Why Off-Retailer-Platform Commerce-Enablement is Essential for CPG Brands

Retail TouchPoints

The power of Amazon and its growth as an advertising platform is driven in many ways by the fact that consumers go to Amazon for all parts of their shopping journey, including product discovery, research, inspiration and then checkout. Amazon is further proof.

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Target Shuffles Merchandising Leadership, Again, Begins Hunt for New CMO

Retail TouchPoints

Gomez joined Target in 2013 and was named to the leadership team in 2017. He played a critical role in Target’s strategy reset in 2017 and the launch of its Roundel advertising business in 2019. Hennington will continue to report to Cornell.