Ecommerce Personalization in the Age of Consumer Data Privacy
Retail TouchPoints
AUGUST 16, 2022
Laws and regulations that protect consumer data — such as the EU’s General Data Protection Regulation (GDPR), the removal of third-party cookie support and Apple’s increased privacy protections — are pushing ecommerce operators to find creative new ways to provide successful personalization. In 2013, he co-founded Fast Simon, Inc.
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