Retail TouchPoints

OCTOBER 13, 2022

“But just because they had a great idea to start doesn’t make them the de facto target market. While the brand’s venture into brick-and-mortar was initially halted due to the COVID-19 pandemic, the brand successfully expanded into additional categories , including activewear, while physical store plans were put on hold.

Wholesale 299

Wholesale Consumer Clienteling Location 299

Inside Retail

FEBRUARY 25, 2024

L’Occitane also acquired a 50 per cent stake in Singaporean skincare brand Erborian in 2012. Rebollini said that Dr Vranjes Firenze has outperformed the category since launching in the Australian market five months ago and that customer feedback suggests the brand is resonating with local shoppers.

Department Stores 130

Department Stores Boutique Target Market Point of Sale 130

Retail Gazette

DECEMBER 20, 2023

M&S’ big challenge was that its target market was getting increasingly older while it was failing to attract younger shoppers amid fears it would alienate its core customer base. Price had previously worked at M&S as trading director from 2005 until 2012 but left because it “was drifting in the wrong direction”.

Fashion 75

Fashion Promotions Visual Merchandising Shopping 75

Retail TouchPoints

OCTOBER 2, 2023

Marketers had better figure out a plan fast, because Google has announced that, come January 2024, marketers will no longer be able to track browsing data via third-party cookies on the browser Chrome, by far the world’s most popular consumer browser option, with almost two-thirds of the market share.

Marketing 331

Marketing Advertising Target Market Consumer 331