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This week, France announced legislation to “limit the excesses of ultra-fastfashion”. According to Roy Morgan data, the attitude of Australian consumers is shifting towards the circular economy with 34 per cent of Australians both buying and selling second-hand items. Well, some are already tapping into this trend.
Last November, international fashion resale platform Vestiare Collective shocked the apparel industry by banning the trade of ‘fast-fashion’ labels. Wone, who joined Vestiaire Collective in March 2020, said the ban underlines Vestiaire Collective’s founding mission – to drive collective change towards a circular fashion economy.
billion as it looks to extend its reach both in the apparel sector and with Gen Z consumers. Depop’s peer-to-peer marketplace for secondhand fashion is the 10 th -most-visited shopping site among Gen Z consumers in the U.S., The site is primarily known for its vintage, streetwear and Y2K (late 1990s/early 2000s) fashion.
The RealReal makes a concerted effort to keep counterfeit luxury items off the market, removing approximately 5,000 fakes each month (a total of 250,000 since 2011). So what are these faux handbags doing in a RealReal retail store located on NYC’s Canal Street, a notorious knockoff hub?
Australian online clothing rental company GlamCorner is adapting its offering as more brands look to launch their own branded rental service amidst major changes in consumer behaviour. This resonates with younger consumers in particular. Overall, 57 per cent agree that buying too many fashion items is bad for the environment.
It’s been 30 years since Seth Weisser and Gerard Maione opened their vintage boutique, What Goes Around Comes Around (WGACA) during the 1990s emergence of consumer appreciation for preloved garments. In 2011, WGACA moved westward, settling on Los Angeles’ La Brea Avenue, where shoppers can find an array of styles, from vintage to streetwear.
Budget conscious consumers flocked to the retailer to buy its inexpensive clothing. By 2011 UNIQLO had sold nearly 200 million HeatTech items globally. Chinese consumers have taken to UNIQLO because it offers classic apparel at reasonable prices which is a good fit for the growing middle class in China. In 2021 Uniqlo had a 1.4%
It comes at a time when consumers, brands and industry bodies have started to pay more attention to the problem of textile waste. According to the Global Fashion Agenda, 73 per cent of the world’s clothing eventually ends up in landfills. Inside Retail : Textile waste is a big issue. Why did you choose this particular solution?
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