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The Iconic’s chief marketing officer on creating a campaign that turns heads

Inside Retail

Ben Coulson, chief creative officer at Dentsu Creative, said, “We invoked the first law of advertising with this one, get noticed. The Iconic has been setting the standard in Australia and New Zealand’s retail industry since its launch in 2011, with its multi-brand fashion platform backed by unmatched delivery and returns.

Marketing 130
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Q&A: Fintan Gillespie, Head of UK Enterprise Business Solutions at Snap Inc

365 Retail

Q: With Snapchat originally launching in 2011, what has made it such an interesting platform for advertisers? . Fintan: “Building augmented reality used to be an exhaustive process, however there are now services available that allow anyone with a 3D skill set to easily build, preview and ship augmented reality lens. .

ATS 57
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How to Use Google Product Category Attribute in Google Product Feeds

Store Growers

For alcohol – alcoholic drinks have to be submitted to the right category to adhere to Google’s advertising policy. Advertisers and merchants don’t get any practical use from this attribute. Let’s check the common problems advertisers run into with Google_product_category in Google Merchant Center.

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How to Use Product Category Attribute in Google Product Feeds

Store Growers

For alcohol – alcoholic drinks have to be submitted to the right category to adhere to Google’s advertising policy. Advertisers and merchants don’t get any practical use from this attribute. Let’s check the common problems advertisers run into with Google_product_category in Google Merchant Center.

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What’s on Levi’s agenda? Sustainability, supply chain and empowering people

Inside Retail

Bergh joined Levi’s in 2011, after a 28-year stint at Procter & Gamble. When you’ve got container ships stuck in the port at Long Beach, and consumers can’t get your product, you’re leaving money on the table, and that’s not a good thing,” Bergh said, adding “the name of the game is now supply chain resilience and agility”.

Shipping 130
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Jason & Scot Show Episode 296 – Guardian Baseball Co-Founder Matt Kubancik

Retail Geek

Scot: [5:04] And then so then that was your primary thing so then you did you guys realize that you needed to build you look at all the software for shipping and inventory management and build your own and then you, tell the story of that. Pain management we really tried to rely on our. Merchandise that we make.

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Jason & Scot Show Episode 305 Amazon and Shopify Q1 2023 Earnings

Retail Geek

If you like is wrong I know how I got in this like funky like creative advertising world with all these I kept custody clients like I totally don’t fit in. Jason: [1:48] Yes unfortunately not a large enough chunk of the total addressable Market are Geeks. percent growth is this is this part we’ve been covering this for for. [9:04]