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How to Market Your Brand During a Recession

Rangeme

Recent economic reports highlight market issues like higher inflation, interest rate hikes, lower consumption, layoffs, and reduced hiring. Together, these trends point toward an economic slowdown and potential recession. Many factors remain within a brand’s control, including marketing efforts. How to Market in a Downturn.

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How UNIQLO Became on the Largest Clothing Retailers

Indigo 9 Digital

Then UNIQLO had another moment in 2009 when it launched its “ultra light down” jackets. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox 7. share of the Chinese apparel market, larger then any other brand. Do you like this content?

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eCommerce and its Profitability Issue. Why its So Hard to Make Money

Indigo 9 Digital

Take mattress retailer Casper. High marketing costs are one reason for Casper’s struggles but returns have also eaten into the brand’s profitability. In 2009 Amazon’s shipping and fulfillment costs were 15.6% What’s most interesting about everyone’s quest to be the next Amazon is that Amazon isn’t just a retailer at all.

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8 Things to Know About ThredUp’s Growth & Challenges

Indigo 9 Digital

ThredUP which was founded in 2009 has become one of the more popular destinations for secondhand clothing with the CEO of ThredUp, James Reinhart, saying that: “I started ThredUp back in 2009 after staring at a closet full of clothes that I never wore. billion at the company’s opening price on the stock market. of revenue.

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One Order Sparks Culinary Inspiration for this NYC Restaurant

Rangeme

The restaurant’s name originated from the Black Saturday Bushfires that raged in Australia in 2009, when Fuchs, Styponias, and Chellos were in the early stages of planning the restaurant. Fuchs Co-Owns with partners Alex Styponias and Aussie native Christine Chellos.

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How Starbucks is Using Mobile Apps to Significantly Increase Sales

Indigo 9 Digital

By Tricia McKinnon Starbucks is a company that has long known that the future of retail is tied to technology. Back in 2009 it launched its mobile app. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox Starbucks’ mobile app is also tied to its loyalty program.

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6 Reasons Walmart’s eCommerce Strategy is Winning

Indigo 9 Digital

Many consumers started shopping at these retailers during the 2008-2009 recession and kept shopping at these stores once the recession was over. This shift in shopping habits has negatively impacted retailers in the middle of the pricing spectrum like JC Penney, Sears , Gap and Kohl’s. Do you like this content?