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As Gen Z Enters Prime Spending Years, Brands Sharpen Their Pitch

Retail TouchPoints

They’ve been shaped/scarred by not one but two global economic traumas — the Great Recession of 2008-2009 and the COVID pandemic — and they’ve grown up with social media playing an increasingly large (and loud) role in shaping culture, including how these consumers shop, research and purchase products and services.

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Buy Now, Pay Later: The Gen Z Alternative to Credit Cards

Retail TouchPoints

With the advent of Apple’s Pay Later offering, greater attention has been paid to the BNPL market. Market leaders such as Afterpay and Klarna forged new brand partnerships, and as their offerings became more visible, it quickly became an alluring option, particularly for the emergent Gen Z. with Klarna.”.

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Making High Conversion and High Security Play Nicely Together

Retail TouchPoints

Whether your ecommerce storefront is an omnichannel model like BOPIS or just a simple Shopify page, managing card-not-present payments is a persistent challenge. For the sake of user privacy, this is not an invasive process, either. Why Conversion and Security Aren’t Mutually Exclusive. Keeping Security Behind the Scenes.

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Secure Retail and STS leading the way with payment security with our recent PCI DSS v4.0 Certification

Secure Retail

PCI Data Security Standard (PCI DSS) is the highest industry security certification that provides a baseline of technical and operational requirements designed to protect account data. This version furthers the protection of payment data with new controls to address sophisticated cyber attacks. Promote security as a continuous process.

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Where to Find Video Production Services for Your Business

Small Biz Trends

Finding reliable and professional video production services for your business is important in today’s digital age. In this article, we’ll reveal top-notch video production services you can use to communicate your business message and enhance your online presence effectively. What Are Video Production Services?

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What is Cryptocurrency and How Does it Work?

Small Biz Trends

Like paper money, cryptocurrencies are virtual currencies that can be used for real-world applications such as making payments, transferring funds, or even making speculations on the prices of other cryptocurrencies and Nonfungible Tokens (NFT). You can also send or receive cryptocurrency as a form of payment as well.

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Meet Gen Alpha, the kids and tweens already influencing purchase decisions

Inside Retail

At the time, the focus was on Generation Z, those born between 1995 and 2009. The last decade has seen the consumer landscape shift from mass market to personalisation and customisation, from a life of bricks-and-mortar shopping to online goods. Yet, a new generation was about to begin.