8 Reasons Why Blockbuster Failed & Filed for Bankruptcy
Indigo 9 Digital
MARCH 28, 2022
If you didn’t return your movie rental on time you were charged a dollar a day. In 2006 Blockbuster launched a program called Total Access where online customers could return rentals to Blockbuster stores and in exchange they received a DVD rental for free all for one low flat fee. Poor execution. Do you like this content?
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