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Puma Names Long-Time Adidas Exec as New CEO

Retail TouchPoints

Hoeld, who joined Adidas in 1998, held roles there in marketing, brand strategy and management leadership of the Europe, Middle East and Africa regions. Additionally, Puma has promoted Matthias Bumer, VP of Pumas Business Unit Teamsport, to Chief Commercial Officer of Puma SE, effective April 1, 2025.

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Athleisure Faceoff: How Lululemon, Vuori, Alo and Fabletics are Making Their Case to Consumers

Retail TouchPoints

The Battle for Market Share The legacy leaders in sports apparel have taken notice, as evidenced by moves such as Nikes high-profile new activewear partnership with Kim Kardashians trendy Skims brand. And the big-name brands still hold the title when it comes to market share, with only Lululemon offering any real threat at the moment.

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How to Maximize CES For Your Product Brand

Retail Bound

As a major marketing investment, this strategy, coupled with an experienced partner, can ensure brands can fully capitalize on their attendance and demonstrate a measurable ROI. In addition to more strategic marketing materials – dont forget to consider branded swag that can be handed out to any attendee.

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Discover the Joy of Paint and Sip: Unleash Your Creativity Today

Small Biz Trends

Business Opportunities: With the rising popularity of paint and sip events, entrepreneurs can tap into a lucrative market by creating unique experiences that cater to diverse audiences while implementing effective branding and marketing strategies. Effective branding and marketing strategies play crucial roles in customer acquisition.

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The Evolution of Communication: A Deep Dive into the History of Cell Phones

Small Biz Trends

lbs (760g), and Samsung’s SH-100, introduced in 1988, which further diversified the market. They empower you with essential business apps, promoting productivity and technology adoption. Introduced by the Apple iPhone in 2007, it enabled users to navigate through multi-touch gestures, such as pinch-to-zoom.

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How Elon Musk Built Tesla: The Vision Behind the Electric Revolution

Small Biz Trends

Technological Advancements: Innovations in battery technology and autonomous driving have positioned Tesla at the forefront of the market, demonstrating the critical role of cutting-edge tech in consumer appeal. From the early days of the Roadster to the mass-market Model 3, Musk’s journey is a fascinating blend of ambition and risk-taking.

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How Retail Businesses Can Use Customer Data to Enhance Targeted Marketing

Retail TouchPoints

In addition, as the popularity of online ordering and delivery continues to skyrocket, marketers need to rethink how they communicate with and market to consumers. In order to do this, retailers need to leverage valuable consumer data to create a more targeted marketing strategy. The global loyalty management market stood at $2.47