2006 Fast Fashion Marketing 
Inside Retail
MAY 21, 2024
Bloodied, but not bowed, Uniqlo corrected its initial mistake by opening a SoHo, New York street flagship in November 2006. For example, it offers products like cropped T-shirts and damaged jeans in the US that are popular there but not a staple in its Asian markets. It needed flagships in high-profile street locations.
Inside Retail
OCTOBER 4, 2022
UK-based fast fashion brand Boohoo recently announced that it had tapped US celebrity and influencer Kourtney Kardashian as its “sustainability ambassador” and launched a “sustainability journey” campaign that included a capsule collection and mini-series.
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Inside Retail
JULY 24, 2022
Shoppers can buy clothes directly from their favourite sellers and fashion influencers. The capital will also support a hefty marketing push to onboard more sellers, including brands. This allowed new commerce models to emerge, such as Nasty Gal Vintage, which began in 2006. Reduce, reuse, resell.
Inside Retail
DECEMBER 17, 2024
Chinas Fashion Momentum Group (FMG) has opened its largest Urban Revivo store and the first Benlai store in Southeast Asia in the heart of the newly opened shopping precinct One Bangkok , signaling its bigger goal to increase its market share outside its home market. We envisioned this brand as a revolution in casual wear.
Inside Retail
JUNE 6, 2024
In what the internet has dubbed the Toryssance, appetite for Tory Burch is evident, as sell outs of new arrivals increased 5 percent, YoY, in 2023, while the brand’s replenishment rate has grown from 25 percent to 33 percent, with consumers responding well to modernised iterations of its iconic 2006 Reba ballet flat.
Retail Gazette
MAY 28, 2024
The exit is representative of a wider sweep against pureplays on the London Stock Market, which are all trading at a fraction of what they once were during their peak in 2021. Impressing an investor is no longer about simply operating in the growth ecommerce market, now they now want to see profitability from their investments, he explains.
Retail Geek
NOVEMBER 20, 2023
Podcast about e-commerce and digital shopper marketing. 5:32] E-commerce and digital marketing obviously but it’s watchable and changeable, and movable and it can be with you the rest of your life that that led us to a whole design philosophy that now. [5:42]
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