First Quarter Feedback for Grocery Retail: Insights from the Start of 2021
Retail TouchPoints
APRIL 26, 2021
Promotions are a Priority for Shoppers. Paper coupon use saw a similarly robust year-over-year increase: 70% of shoppers reported using at least one in the three months prior to the Study. It’s entirely understandable that retailers and brands cut back on promotions in 2020. Only more so.
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