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Sensing, Not Seeing, with Vision AI as Retail’s Crystal Ball for the Future

Retail TouchPoints

We’re seeing vision AI support across all parts of the retail business, including back of house, in-store advertising and media, store checkout and curbside pickup. What’s Catching a Shoppers Eye In-store advertisements and displays are a prime example of how vision AI can be used in stores.

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Ads Coming to Prime Video in 2024, but Amazon Promises ‘Meaningfully Fewer’ than on Other Streamers

Retail TouchPoints

The bulk of the statement was spent touting the larger benefits of Prime membership and how those benefits have expanded since the offering first debuted in 2005. Most of the shoppable TV experiences happening today are currently activated via advertising. But for brands, this is almost certain to be a welcome development.

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The Road from Brand Safety to Corporate Responsibility

Retail TouchPoints

We’ve seen advertisers react quickly: pausing campaigns, pulling spend and using massive keyword lists to block content they don’t want to be associated with. Advertisers want brand safety, but today’s method of keyword blocking is like bringing in a sledgehammer when you need a scalpel.

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The Home Depot Promotes Insider to President and COO

Retail TouchPoints

Rowe was most recently VP of Ecommerce, Marketing and Contractor Services, where he led all marketing and advertising efforts across Canada as well as ecommerce, installation services, contractor services and strategy.

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US retailers’ members-only programs under scrutiny with Amazon lawsuit

Inside Retail

Amazon, which launched Prime in 2005 and has around 170 million subscribers in the US, said it is willing to defend itself in court. In 2016, Truth in Advertising filed a lawsuit against Adore Me, then an independent company, for its VIP membership pricing program. The retailer reached a $2.35

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Regulation is Coming to POS Finance: Why Responsible Lending Will Benefit Retailers

Retail TouchPoints

in August 2022, the fastest pace recorded since 2005, the worry for many people is that with their finances already stretched, costs will continue to climb higher and access to traditional, rigid forms of credit will become more difficult. With UK borrowing on credit cards growing at an annual rate of 12.9%

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Registers of the Lost Ark Bag Appeal: Cult Gaia’s Unsuccessful Trade Dress Application

Hunton Andrews Kurth

Second, when advertising on social media, be careful about posting hashtags or other identifying branding without a “look for” statement. Advertising for a product, the design of which will be claimed as trade dress, should direct the consumer to “look for” whatever traits will be claimed as trade dress. 1] Christian Louboutin S.A.