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A Metaverse Action Prep Plan for Brands

Retail TouchPoints

A Metaverse Preparedness Action Plan. My recommendation is to get this plan done this year. According to a new article by CNBC , “Some experts say it may only take one or two killer apps for the metaverse to boost VR use from a mere 5% of teens to a big market.”. Craft your data plan. Have a measurement plan.

Planning 295
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Target Shuffles Merchandising Leadership, Again, Begins Hunt for New CMO

Retail TouchPoints

Current Chief Marketing Officer Lisa Roath will take over Gomez’s previous role, handling the merchandising of food, essentials and beauty in early 2025, but she will remain as CMO until her successor is found. ” Hennington joined Target in 2003 and was named to its leadership team in 2020. Both appointments are effective July 7.

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‘Not about products’: The genius of Moncler’s global, digital runway event

Inside Retail

In 2003, Ruffini took over the brand and turned it into the sought-after luxury ski-wear label it is today. To receive billions of views across 30 platforms simultaneously requires immense strategy, planning and execution. We’re past the point of marketing to a few social media platforms.

Fashion 246
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Meet Zhik: The sailing brand everyone will be wearing at the Olympics

Inside Retail

In the world of competitive sailing, Zhik (rhymes with ‘bike’) is a household name, but if all goes to plan, after the Olympic Games in Tokyo this year, it will be even more popular among amateur athletes and recreational boaters. According to Grand View Research, the global leisure boat market was valued at US$41.08

ATS 246
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Target Names First Chief Growth Officer, Announces Series of C-Level Promotions

Retail TouchPoints

Hennington joined Target in 2003, and was instrumental in modernizing the retailer’s merchandising organization by blending its physical and digital buying functions. After 15 years with the company, Stephanie Lundquist, Target’s former president of food and beverage, announced her plans to depart the organization earlier this year.

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Unpacking the “murky” data behind the luxury spending boom

Inside Retail

The fact that some people are splashing out on $3000 handbags in the face of a recession doesn’t surprise Philip Corne, a board member for Camilla and Solbari, who was CEO of Louis Vuitton Australia from 2003-2016. “I I saw this developing in a really strong way during the period of the GFC,” he told Inside Retail.

Consumer 246
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“Building a brand from the ground up”: Inside LSKD’s San Diego expansion

Inside Retail

Sportswear retailer LSKD has been expanding rapidly throughout Australia in recent years, and has now set its sights on a bigger market: the US. We didn’t plan on opening an office, but our first US team member has been here for almost two years. JD: We don’t have any concrete plans yet, but we will.

Wholesale 243