Retail TouchPoints
AUGUST 3, 2023
The dot.com bust in 2001 slowed, but didn’t stop, the inexorable move toward consumers shopping and buying online. We have found that peer-to-peer assets from micro-influencers average 3X the average engagement rate on organic content and result in 4X higher click-through rates for paid advertisements.
Retail TouchPoints
JANUARY 11, 2023
And it’s what inspired him to start his T-shirt line, Johnny Cupcakes, in 2001…before he even turned 20. “It I started making shirts for the metal band I was in as a joke, advertising a bakery that didn’t exist called Johnny Cupcakes. It all started as a joke,” Earle admitted in a recent interview with Retail TouchPoints. “My
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Inside Retail
NOVEMBER 6, 2022
When is it too early to advertise Christmas products in store? We’ve also noticed an increase in advertising for big sale events including Black Friday, Cyber Monday, Click Frenzy, and even Afterpay Day. In 2001, sales in November accounted for 8.8% Depending on who you ask, you’ll get very different answers.
Small Biz Trends
NOVEMBER 4, 2022
From Elon Musk addressing advertising on Twitter to the ADP employment report, take a look at what else is taking place in this week’s roundup: Jobs Report – Small Businesses Add 25,000 in October. Elon Musk Addresses Advertisers After Buying Twitter. Small Business News November 4, 2022.
Inside Retail
AUGUST 26, 2021
In that role, Wright oversaw significant investment in advertising and inventory in 2020, which led to the company having some of its best months, despite the impact of the global pandemic on consumer sentiment. Tsoi joined Starbucks in 2001, when he worked as a marketing manager in Hong Kong for two years.
Inside Retail
APRIL 29, 2021
It then proceeded to launch a $100 million advertising campaign to publicise all the charitable giving it had been doing. As Cliff Douglas, an attorney who battles tobacco companies, told Prospect.org in 2001: “They’re taking blood money and using it to assuage people’s hostility to their company.
365 Retail
MAY 19, 2021
Advertising is quick to exploit this phenomenon. In 2001, a US billboard showed a picture of the first iPod alongside the slogan “1,000 songs in your pocket”. Brands often use nostalgia as a tool or strategy to update their offer by revisiting their iconic messaging, slogans and products.
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