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Unlocking Retail Growth: The Power of Network Analytics for Strategic Insights

Retail TouchPoints

By examining this network traffic, retailers can gain valuable insights, such as the most frequented areas of a store, the effectiveness of digital signage, the efficiency of store layouts and even the performance of online versus in-store promotions.

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Store Reopenings: Why Retailers Must Go Above And Beyond To Bring Shoppers Back

Retail TouchPoints

According to the survey, 35% of consumers will be most comfortable shopping at department stores following the pandemic, whereas only 16%. of consumers say they will feel most comfortable shopping at standalone specialty retail stores. However, these retailers still have ways to draw customers back.

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