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The social-commerce app matches women with a contributor sharing a similar body type who can guide them on the best styles to suit their physical characteristics. The first stage of this active partnership is coming to life through a styling advisory service at Toombul shopping centre in Brisbane throughout October and November.
This proactive approach is seen in multiple industries, from telecommunications — where providers address network issues before they affect users — to ecommerce platforms that engage customers at critical moments to prevent shopping cart abandonment.
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