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Initially bootstrapped from a $2000 tax return , the family-owned brand was founded by Felicity Rodgers, who runs it with her sister Narelle Craig and husband Paul Rodgers. As part of the arrangement, Glow obtained 51 per cent ownership of Cargo Crew, with the brand retaining full management control.
Music to the ears of every brand entering this market is the extremely low return rate. Compared to an ecommerce return rate of 25% to 40% in the U.S., Rakuten businesses include marketing, data analytics, travel, food delivery, messaging, banking/credit life insurance and telecommunications. Japan is around 4%!
That could compound grumbling about the government as its main challenger, the Pheu Thai Party loyal to deposed prime minister and former telecommunications tycoon Thaksin Shinawatra, proclaims its opposition to marijuana. “It’s illegal,” he said, “If they are importing illegally, we will have to use law enforcement.”
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