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After winding up the label, she identified an opportunity to combine her passion for fashion and design with her experience in wholesale, and working with corporate and hospitality clients. Cargo Crew is now planning to formally enter the US market, with plans to establish an on-the-ground team and PR presence before moving stock.
The bad news was that company CFO Mat Friend admitted that Nike fell short of its plan, telling investors on its June 27 conference call: “We experienced meaningful shifts in consumer traffic in key markets – particularly in Greater China, where brick-and-mortar traffic declined as much as double-digits versus prior year.”
With proper planning and the right partners, the Japanese digital marketplace is a prime one to enter: projected at $144 billion dollars, Japan is the fourth largest ecommerce marketplace, growing at an almost 15% annual growth rate. It boasts an internet penetration rate of 93%. All these things rely on a significant amount of trust.
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