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These five core drivers explain why we shop. Here’s how to harness them

Inside Retail

By understanding these underlying motivations, brands can craft more targeted marketing campaigns, offer relevant products, and create meaningful customer experiences. American outdoor apparel retailer Patagonia appeals to the drive to learn by educating consumers about environmental issues and sustainable practices.

Shopping 130
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7 Reasons Why Outdoor Spaces Need Reliable People Counters

V Count

The importance of people counting extends beyond the confines of indoor physical spaces, reaching into the great outdoors as well. They are also in high demand in a variety of other sectors, such as shopping malls, restaurants and bars, museums, and exhibition halls. What is People Counting in Outdoor Spaces?

Outdoor 52
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7 Reasons Why Outdoor Spaces Need Reliable People Counters

V Count

The importance of people counting extends beyond the confines of indoor physical spaces, reaching into the great outdoors as well. They are also in high demand in a variety of other sectors, such as shopping malls, restaurants and bars, museums, and exhibition halls. What is People Counting in Outdoor Spaces?

Outdoor 52
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22 Small Business Ideas for Men in 2022

Small Biz Trends

This is a great opportunity for men who are handy and enjoy working outdoors. Barber shops and salons are great local businesses for men to start. Corn roasting is a great low-cost business idea for men who enjoy working outdoors. Have a solid marketing strategy. Pressure Washing Business. Barber or Salon Business.

Outdoor 105
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DTC Brands Forge Unique Paths to Growth

Retail TouchPoints

“So many DTC brands start out where a founder saw a niche in the market based on their own personal experiences,” said Nikki Baird, VP of Strategy at Aptos in an interview with Retail TouchPoints. But just because they had a great idea to start doesn’t make them the de facto target market.

Wholesale 294
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Make Money from a Hobby with a Photography Business Course

Small Biz Trends

Whether you are a nature enthusiast, an outdoor person, a traveler, the one with an eye for the detail that catches the cat that scares the dog for a split second, or just someone with a camera and never really gave it time, photography is a skill that can be taught. Being Successful with Sports Photography.

Outdoor 98
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21 Rural Business Ideas

Small Biz Trends

Opening a thrift store is a great business idea especially if your target market is low-income earners. Local Flea Market. Selling at local flea markets is a great business for those who want to be their own boss and have a passion for antiques and collectibles. Coffee Shop. Ice Cream Shop. Food Truck.