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That’s why you often see promotions from these companies either for lower delivery fees or for a certain percentage off the cost of your order. In the third quarter of 2022 DoorDash paid $446 million in marketing expenses or 35% of revenues. A healthier rate of marketingspend would be around 10% of sales.
My friend, the future of retail is bright and you can rest assured that the retail apocalypse is not going to happen anytime soon. We have compiled all the critical shopping statistics here to help you keep up with the latest retailtrends. RetailMarketing Statistics. The global retailmarket is growing.
Also, consider whether simplifying your marketing strategy by streamlining your SKUs could free up your team to focus on promoting only your bestsellers and unique products. Invest more in marketing. When recessions hit, too many companies make the knee-jerk reaction of cutting their marketingspend. 7 Price, Seth.
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